Question
Imagine I want to start an online marketplace for used cars in a country which hitherto has no such online platform. I can either try "reinventing the wheel" or just walk the very same path of other startups who created car marketplaces.
So my question is: Where can I find literature, whether academic or not, that details a wide range of case studies of startups? In other words:
Where can I find case studies that allow me to "clone" startups of a wide range of fields? Preferable those case studies should be very detailed basically enabling you to duplicate the startup, not just mere "stories" but studies.
Thanks.
Answer