Are there any good 'one stop shop' online marketing companies that can help a Physical Therapy office reach/be in front of potential customers? Typical customer includes people with neck/back pain, sports injuries and other joint and muscle problems?
Facebook has a feature for local search, it's AMAZING.
You need to ensure your facebook page is configured as a local business. Make sure to enter your address.
Once you have the address plugged in, you can create a local campaign to drive traffic to your website.
With a simple ad, I pay roughly 15 cents per click from my facebook ads that are directly related to my business.
It couldn't be easier.
From all the options out there, start here -- it has the biggest impact and simultaneously the lowest price right now.