Payer perspective - As a medical director with an insurance company a few questions come to mind which can help in your thinking on this. Is there a CPT for the services? Is there an ICD-10 code for the conditions? Who do you feel is the payer, ie the patient, clinic, insurance company, employer? Of those payer's who do you have an existing relationship with or industry connection with? One approach would be to ensure the services of the app are covered in health insurers medical necessity and/or utilization management protocols so they can be billed for. You could also sell the app to health insurers in which case they would pay you a per member per month rate for the individuals using this. They could help promote the use of the app through their care managers or their digital health resources. Happy to talk more on this to help you understand the market from my perspective.