Question
Facebook now requires us to shell out money in order to get users to like our page, and they also require us to pay to reach these same users. This is insane. What's the best social network for startups? One that would allow minimal payment, and yet has the viral factor enough to compel us into fame?
Answer
Twitter and LinkedIn can both be effective with good organic strategy, but I'd hardly say that guarantees you'll go viral or achieve fame. The largest reach is always going to be with good targeted paid posts. This all comes down to having a diversified content strategy. There's no free lunch. You are going to work hard and you will have to pay sometimes to leverage the hard free reach.