Question
Recently i have started working in a startup,they have a CRM email database of 800 customers,which is a good number in the price range of their product,but i wanna grow this even bigger.
I had some thoughts on how to send them follow up emails and encourage them to refer their friends or how to target them on Facebook and this sort of stuff,but i wanna see if someone has a kickass game plan that might help me.
Cheers,
Answer
Everyone has offered great advise. I see two things mentioned by David & Huebert, needing elevation. Providing value to the 800 you already have. Are they opening and clicking?
You can add people to the list, but if they aren't responding what good is it. If you're providing value all your other efforts will be much more fruitful.
