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Trademarks: When is the best time to trademark a logo or name? Does the order matter? We are launching our beta site in a few weeks. Should we do it now or wait?
NG
NG
Nakia Gray, Esq., Legal Counsel for Creative Entrepreneurs answered:

The answer will depend on whether you have actually started using the logo to sell goods and services or if you'd like to make your claim on the mark and begin using it in the near future. The process itself can take anywhere from 4-24 months, depending on the strength of the mark and whether there are any objections filed.

The order doesn't matter.

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