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MenuStart a group in LinkedIn and reach out to potential prospects to join the group. Don't just talk about your product with every post. Post interesting stories about your industry and even post other types of information for entertainment. I started a property management group not to sell anything, but to share and I am close to 3,000 people with pretty much no effort. If I had applied myself I could have probably had 10k.
You could also have a one page landing page (website) that seeks leads with an online submit form. These work very well and they are open 24-7.
The way you convert these leads will be with a good presentation. Try it and tweak it for the best results. You are basically an actor with a script. Get a good script and don't deviate from it unless you see that it's not producing results or even taking to long. Change it often to try new things.
One last thing to keep in mind. What works today may not work six months from now. You have to always be trying new ways to get yourself out to the market place. If you can realize that success is being able to change and grow when needed you will be the tops in your class. Most fail because they do the same thing over and over.
I have been in business 25 years this coming April and I have changed to meet the demands of my clients and customers on a regular basis. One of the best ways to find out what they want is to ask them.
If I can be of service to you let me know and give me a call. I have help many businesses, hotels and apartment complexes reach higher financial goals and give them ideas they have never thought.
It can be overwhelming sometimes, but the excitement of something finally working is well worth the effort in finding what works best for your situation. Good Luck!
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