Question
We want to find out our Total addressable market (TAM): How big is the market we are currently in? How quickly is it growing?
2. Served addressable market (SAM)
We are trying to build a product for sushi style restaurants in Canada.
Answer
Please clarify if your product is for sushi restaurants to use or to resell to their customers. If for use, you can prepare a brief list of open end questions along with a product description and visit 25 typical restaurant owners for their reactions; technique known as Probing.
