If you check the stats I bet you'll find that there are very few google searches for "LeadMachine", so optimizing for that won't get you the kind of traffic you want. Figure out what people are actually searching for:
1. Go to the google adwords tool and type in some questions your customers ask you all the time. Things like "How do I attract new customers?" or "What's the best way of getting in front of new prospects" or "why did all my leads just dry up?"
2. See which of those phrases people are actually typing in.
3. Create a page on your website that answers one of those questions.

As long as your website is google-friendly, and since there's already traffic of people looking for this information, google will pick up these kinds of pages pretty quickly. And it's a lot easier (and will get you much faster results) than trying to clear the space for your brand name.

I've taken this approach with ImprovAndy.com. I get fewer than 5 hits a month on my company name, but I average 1,300 hits and 30 leads (i.e. new email addresses) _a day_ on landing pages that answer questions about business networking.

If you want to talk further about why getting your brand name listed on google isn't really worthwhile, and what you can do instead to drive traffic to your website, feel free to set up a call.