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Social Media Marketing: What is the best timing in the new year to launch business marketing?
DA
DA
David Anttony, Serial Entrepreneur, IT focused answered:

I would 100% agree with Robin Vaughn's reply on this - go to the DATA.

But let me tell you what you can do if there is no data or you cannot access it.

Use your intuition (FEELINGS) like a computer!

Here's how you do it.

Ask yourself a question - see how it feels - give your feeling a number from 1 to 10 depending on how you feel. 1 = low feeling where 10 = high feeling or a more excited feeling.

The thing to note is that your questions should be specific and simple. And that you may have to do a couple of question rounds to get the best result.

Write your answers down. Go with the highest number. Easy!

Here is a process example with sample questions :

1) Should I launch in January?
2) Should I launch after January?

Let's say #1 gets a 6 on your feeling scale and #2 gets a 1. So now you know to launch in January but don't know when in January. So you can do a round 2.

1) Should I launch in the first week of January?
2) Should I launch in the second week of January?
3) Should I launch in the third week of January?
4) Should I launch in the last week of January?

As you can see your focus is specificity. The more specific you can be the better your results will be.

While this process may sound like hog-wash to some - this is a tried and tested process that I have used for over 30 years.

One of my best memories of using this process was when I needed to launch a new company that would have a global client base.

I was based in Australia at the time and the new company needed to be located in an international hub spot with easy global travel, reasonable labor costs, an easy business environment, access to capital, access to skilled English-speaking staff, and a high trust level in people's minds.

Australia was out because of the travel issues and the high staff costs.

I wrote down a list of cities that met the above criteria.

Hong Kong
London
Dubai
Singapore
KL
Bangalore

My best feelings were for Singapore. It felt BURNING HOT good!

So I went for Singapore and pitched it to my other business partners. At first, they said no, but later changed their mind. A month later we launched our company https://B1G1.com in Singapore. It still runs out of Singapore and now serves a growing global client base in over 20 countries.

Over the years I have developed a few more intuitive tools and have used them to make the best decisions or create the best results. For example, one tool I developed helped me create an average sales rate of 7/10 - 10 sales pitches - 7 sales. I can share these with you in a call https://clarity.fm/david.anttony

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