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Membership Development: What is the most effective way to sell / price a membership site? 1$ Trial, Free 30 days, paid fully up front etc...?
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Ryan Chaffin, Let's jump start your idea! answered:

A common tactic is to first collect a form of payment, and then the users can start their trial period. This works well for both customers and businesses. Customers get to test drive the product and the majority forget to cancel before the trial ends, leading to paying customers. A 14-day trial is typically sufficient.

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