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Branding & Identity: What is the most important attribute for a successful high-end lifestyle clothing brand to have?
SB
SB
Sushant Bharti, I'm on a 50K & 100X journey answered:

Appropriate positioning to communicate the brand value (s). Optimized go-to-market channel & plan to win the mind-battle as far as positioning is concerned. At the end of a day what matters is not what you say but what people (read consumer) speaks about you.

In a nutshell, everything about your business should ooze simplicity.

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