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Licensing: How do I become a licensee of the NFL, MLB, NBA, NHL, NCAA/US Colleges, NASCAR?
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Scott Sillcox, Sports licensing expert - NFL, MLB, NBA, NHL etc. answered:

This in-depth 12 part blog answers almost any licensed sports question you have, including how you become a sports licensee and how you can work with an existing licensee if getting your own license is unrealistic.
http://licensedsports.blogspot.ca/2012/03/introduction-to-insiders-guide-to-world.html

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