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Marketing Strategy: You're about to release a web/iphone app. Include key features on landing page to entice more beta users? Or worry about competitors who may copy?
DF
DF
Daniel Freedman, High-tech entrepreneur, VC, Mentor, Executive answered:

I agree with Mladen -- Simply make the app the best that it could ever possibly be. That way, you leave your competition no opportunity to out-develop you. Now, they can still out market or out price you. But if the app is near-perfect, you at least will have a shot at winning the game.

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