Question
If you wanted to launch an app at a single school and reach as high a percentage of penetration there as possible, how would you go about it? Do you know of success stories one can learn from? Techniques, hacks, companies, organizations or other useful tools for targeting school audiences? Beyond targeting a single school, what would you do differently to target the full high school to university audience?
Answer
As far as targeting a single high school, I don't know. But, in terms of platforms this audience uses, Tumbler, Instagram, Snap Chat & Vine would be good targets.