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MenuWhat are benefits of incorporating your overseas (in this case African) non-profit online startup in the USA?
I run a non-profit startup ministry. We have no hopes of establishing a physical office in the USA. In fact we have no physical office in our home country in Accra. We are online based and we produce software for Christians as a non-profit. Majority of our users are in USA. Are there any downright benefits for incorporating in the USA as compared to our home country? Which state is the best?
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Little costs, huge market, positive innovation climate, partnerships opportunities, capital
Newest report from African Venture Capital and Private Equity Association says that foreign-registered companies significantly shape the continent’s early stage start-ups funding landscape. The report notes specifically that about one fifth of the total number of VC deals between 2014 and 2019 went to start-up companies headquartered outside of Africa. Of these companies, the majority are based in the United States.
Start-ups are minded about profit making as much as investors. This perhaps explains the trend among start-up founders, with or without the encouragement of their investors, to explore foreign territories with the right policies around investments. For African start-up founders, the choice of an offshore territory to register in is usually a strategic way of pulling investors in. Among founders looking to incorporate offshore but within Africa, there is increasing appetite towards the continent’s tax havens, encouraged by the presence of double tax avoidance treaties between countries.
The country has attractive investment incentives and favourable tax policies for its innovative start-up ecosystem. For investment funds such as private equity companies and venture capital firms, effective January 1st, 2019 they would be taxed at the rate of 3%, provided the fund managers satisfy key conditions relating to their activities being carried out in Mauritius. Compared to other African countries, at 15% Mauritius has the lowest corporate tax rate in Africa. The consequence of that is that even after the expiration of all the tax holiday periods, the amount paid as tax for companies is still negligible.
This is also further strengthened by the fact that a company registered as GBC 1 in Mauritius and having its operations centrally managed and controlled from Mauritius, pays no capital gains tax and also no withholding tax on dividends, interest, and royalties or estate duties, and are also beneficiaries of double taxation treaties between Mauritius and other countries. Other similar African countries are Seychelles and South Africa. Outside Africa, there are many options, but there is increasing rush by founders towards the United States, possibly for investment-related reasons. However, in as much as the choice of an offshore territory is heavily influenced by investment possibilities, the life of the start-up after such investments is critical for its long-term survival.
For instance, while VC investors are attracted most by companies registered in the US state of Delaware for issues around privacy protection, established court system with deep expertise on corporate law, no tax income, sales or intangible income such as trademark royalties for companies that don’t do business in Delaware, the state appears to be largely suited for big corporations, with companies expected to pay up to $300 annually for the Delaware LLC franchise tax. For instance, while it would make more sense to incorporate in the UK, where about 30% of the European venture capitalists are based and where start-ups raised between €4.5 and €5 billion in venture capital in 2017, it would look more reasonable to go to Germany where as far as taxes are concerned, corporation tax is at 15%. Companies are also subject to commercialization taxes there, but businesses with taxable turnover of less than €50,000 do not need to register for and pay VAT. Nevertheless, it is further arguable that even the UK favours start-ups.
There, companies pay a 19% corporate tax, even though there are intentions and talks to decrease that to 17% in 2020, as a way to discourage companies benefiting from EU’s single market from moving out in the wakes of Brexit. UK companies with less than £85,000 taxable turnover will not have to register for VAT. There are other start-up-friendly European countries such as Estonia, Sweden, and Finland, although language-related barriers remain a major issue. Apart from ranking 4th in the world, Singapore’s start-up ecosystem has an estimated value of $25 billion, far exceeding the global average of $5 billion.
The Singaporean government supports young start-ups with its Start-up Tax Exemption Scheme. Thus, Singapore start-ups can put off paying taxes until they are larger and more established. “Sometimes with Europe there is a colonial overhang, and they have small expectations for African businesses. Many African start-ups are in foreign countries.
Intellectual property plays a strong role in the choice of where a start-up is to be incorporated. However, this usually works best in combination with policies of government on taxation, incentives and returns on investments. In Africa, for example, it is possible to register trademark in one country and it applies to other African countries at the same time. Both ARIPO and OAPI are also part of the Madrid System which allows one registered trademark to have effect across 122 countries.
Thus, registration in any of these countries usually covers registration in other countries. That explains why, coupled with favourable government policies on taxation, incentives and returns on investments, and ease of doing business, Mauritius, in Africa, seems the to-go destination for founders shopping for offshore incorporation within Africa. Mauritius is a party to the Madrid System for international registration of trademarks and the Paris Convention for Protection of Industrial Property Consequently, it is possible to claim priority under the Paris Convention for intellectual property registered in or outside Mauritius. In effect, the intellectual property value of a start-up depends on the legal, tax, financial, ease of infringement or freedom to operate, as well as other business circumstances affecting the IP.
The IP value therefore invariably influences the overall valuation of the start-up. Most VCs funding African start-ups are also located in foreign countries.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath
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In a startup with a globally-spread remote team, does it still make sense to incorporate in U.S./Delaware vs. somewhere overseas?
Delaware C-Corp I usually Delaware is the best choice for any startup looking for fundraising with a US focus. However, if you are a remote and global team, an overseas or foreign corporation or US tax purposes might make sense. You'd have to talk to an advisor who can dive into your situation, but it would be more difficult for the US owner come tax time, as he'd likely have to file form 5471 to the IRS for any controlled foreign corporation, and form 90-22.1 for any foreign bank accounts. There are a lot of other concerns I didn't hear you raise that entrepreneurs usually have and ask me about, namely banking and merchant accounts/ payment processors. In terms of accepting online payments, any US corporation or LLC is far and away the best option for a company. It's difficult to suggest without knowing more about the company but you might explore Delaware, Wyoming, Hong Kong and other offshore jurisdictions for your legal entity. Each tend to have positives and negatives and there is no one size fits all solution. I do write about issues of incorporation quite regularly on my website FlagTheory.com - so you can read those articles for free, or we can schedule a call - Clarity.fm/incorporation when you have specific questions. Thank you and hope this was helpful!EJ
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The best way to incorporate a software company in the US is to request a consultation with a US-based attorney. Start by seeking an attorney in the state where you plan to hire your US-based sales manager. Answering this question in full without knowing a lot of business details will lead to an inaccurate answer for your company's specific needs. Therefore, a consultation is best to obtain a full response. During the consultation you will be asked about the existing business, the targeted states for transacting business, any proposed location for your sales manager(s) and other business activities in the US. Other variables involved in answering your question include tax implications, existing and estimated revenue and gross profits, estimated employees over the next year in the US, and a slew of other details. Once an incorporation state is elected, an attorney can assist you elect a business entity type and ownership structure most beneficial to your business needs.AD
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I'll keep try to keep this answer brief, but there are several factors and nuances that can be discussed in more depth. Where you decide to incorporate partly depends on what your future goals are with your company. Companies that plan to seek venture capital or go public typically choose Delaware as the state of incorporation, and usually choose a C-Corp. Delaware has a very well developed body of law surrounding corporate governance and that provides comfort and more certainty to future VC investors. If you're not planning to seek VC money any time soon, an LLC is a smart decision because of the tax benefits it can provide to you as the owner. It sounds like you want to grow your company on your own without outside financing. If that's the case, I would recommend forming your LLC in California. Regarding California vs. Delaware, one benefit to forming your LLC in California is that you can avoid paying a registered agent fee which can cost anywhere from $100-200 a year. If you plan to seek venture capital down the road, you can reincorporate in Delaware.JI
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What companies have successfully implemented both B2B and B2C products or services? Which should I start with for the non-profit sector?
I would suggest the first question to ask is "what problem do I solve?" And of those people I solve problems for "who do I create the most value for?" In the non-profit world you need to add "How does my business help the non-profit run better and/or help the group the non-profit focuses on?" For example, if you've created a platform that drives donations, your company "has created a platform that helps you reach fundraising goals faster." What you don't want to do is market and sell to B2B and B2C audiences simultaneously. They have different ways of buying - a B2B audience needs to have their benefits quantified (using your thing makes me x amount more) - and it's extremely hard for a startup to be able to do both well. Better to start with one, execute really well and move into the other. Feel free to give me a call and we can dig into who your most valuable audience is.AV
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What are the qualities of a good fundraiser?
As someone who has founded and fundraised for a social venture, I can tell you that the fundraiser must be the CEO or President. Fundraising for a non-profit is all about building a relationship with your donor base, and the donation is often as much because the donor likes the person & people as much as they like the work being done by the Foundation. One of the most difficult paradoxes of raising for a non-profit web platform is that the more someone becomes excited by the potential of the platform, the more that they would prefer to invest cash for equity than simply donate and looking back on it, I think that would have simplified things for my social enterprise and would have been able to attract far more capital. The other avenue that you can explore is to build in tipping or crowdfunding for your operation directly into the online experience but that will only be a viable source of funds with significant traffic and thus, the operating capital required to grow the business requires proactive outreach to supporters. Happy to speak with you about this in more detail in a call.TW
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