Question
I am developing an online video instruction web site with several membership levels - Free (for a limited time period), a Basic and a Premium offering level. I am questioning how much to charge for the latter two, and how long and how much content to "show" to the Free members. I understand the concept that the less the fee, the greater the potential # of members. How do I determine the right balance between cost and maximizing membership? A variation on the question is the monthly price versus a discount for annual membership.
Answer
Do you have competitors? How much are they charging, charge something close to them. Don't undercut majorly or you're indicating your services can be cheap.
Have a look at out pricing page. Free model, al e'cart , free trial on paid plans. add-on's to paid plans. http://www.simplyappointments.com
