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Personal thank you's in email & DM. The personal touch goes a long way.
Also - you could have a batch of custom swag made up. Send it to them with a note explaining the exclusivity.
For instance - thousands of us have the standard grey Mailchimp T-shirt. What if they sent their top 1,000 users that shirt in red with a note explaining the "secret" that only the top users get the red shirt. It's relatively private but the user gets to feel like a rockstar.
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