I help e-commerce brands unlock their next stage of growth by optimizing the two levers that matter most: conversion and payments.
With a sharp focus on digital payment strategy, funnel performance, and structural cost reduction, I work with high-growth and scaling e-commerce businesses to uncover friction, remove inefficiencies, and build seamless checkout experiences that convert.
From optimizing mobile funnels to reducing failed payments, I’ve driven measurable uplifts across GTV, CAC, LTV and AOV — always with a clear eye on impact, sustainability, and customer experience.
Whether you’re looking to:
Improve conversion rates across the customer journey
Reduce payment-related churn and fraud blocks
Lower processing costs with smarter orchestration
Expand cross-border with the right payment stack
…I bring a strategy-first, data-backed approach that aligns growth with profitability.
Let’s build a smarter, leaner, higher-converting commerce engine.
