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Expertise
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Email Marketing: Design, Content and Strategies
Created 10 years ago in Sales & Marketing / Email Marketing
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Do your emails include all the key elements necessary to encourage clicks, sharing, and purchasing? Have you fallen into the trap of sending emails that are either ignored or trashed? Are you using the right tools to build and maintain your email list?
We'll go through everything, top to bottom. I request that you send me copies of your last 5 email campaigns so we can discuss what works and what doesn't. We'll also discuss the three main "templates" you should use, depending on the topic of the mailing.
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Pamela Hazelton
Florida
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- 25+ years experience in website usability, conversions, ecommerce, online marketing and social media marketing. - Has worked with several brands, including AHAVA, TRX, Retro Planet, Casabella and Carrie D. Mader. - Contributing Editor to Practical Ecommerce. - Speaker at small business and ecommerce conferences. - Has worked with more than 800 online stores and websites. Her company has provided modules and customizations to more than 5,000 ecommerce sites. - Author of more than a dozen ebooks on ecommerce and conversions, including 7 versions for the Miva Merchant shopping cart. Author of 7 print editions of Official Miva Merchant Guide.