Experienced Media Consultant and Digital Marketing Strategist, skilled in leveraging both new and traditional media to craft market-leading strategies that increase brand visibility and market penetration. With a 15+ year track record in the media industry, I have successfully bridged the gap between classical media approaches and modern digital techniques, ensuring cohesive and innovative campaign strategies that engage diverse audiences and achieve organizational goals.
Core Competencies:
- Media Strategy Development
- Digital Marketing & SEO
- Content Management Systems
- Social Media Engagement
- Cross-Platform Campaign Execution
- Analytics & Audience Insights
Professional Highlights:
- Directed comprehensive digital campaigns and multimedia projects, consistently enhancing brand recognition and customer engagement across platforms.
- Produced and hosted high-impact content for both broadcast and online platforms, including documentaries, live events, and talk shows, which significantly boosted audience reach and interaction.
- Provided expert consultancy for media strategy, helping clients adapt and thrive in the evolving landscape of digital and classical media.
**Education:**
- Master of Arts in Media Professions, Université Ibn Zohr, Agadir, 2015
- Bachelor of Arts in English Literature, Université Ibn Zohr, Agadir, 2006
**Certifications:**
- Certified Digital Marketing Professional
- Advanced SEO Techniques
