I believe that real business transformation begins when we look into the future - base business road-maps on foresight, evolving from a deep understanding of insights.
As a commercially focused marketer, I challenge organisations to become more intuitive, to be future-centric today!
I began my career as an architect of iconic brands in Fortune 500 companies in CPG, Pharma, Appliances and Research. An entrepreneurial marketer delivering top and bottom line growth; through consumer-centric innovation and strengthening baseline business. I am known for championing strategies that engage businesses around bold opportunities for long-term sustainable growth.
AREAS OF EXPERTISE & SIGNATURE STRENGTHS:
~ Strategic Orientation - Vision & Architecture
~ Results Orientation
~ Product Innovation & R&D
~ Risk Analysis | Evidence Based Management
~ Contextual Intelligence | Creating Alliances
~ Change Leadership - Mobilising People | Shifting Paradigms
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