BEST PRACTICES When creating and using social media.
STRATEGY DEVELOPMENT: Based on your specific business goals, estimated budget, time, knowledge level, and other capabilities.
EDUCATING: Conducted educational seminars for PPG Industries in New Orleans, the Chamber of Commerce, Mohawk College, and other local networking groups.
AUTOMATION TOOLS: Use of social marketing tools for Facebook, YouTube, Twitter, Instagram, and overall management to more efficiently hit goals and not let the competition win.
VIDEO MARKETING: One of the most effective and under utilized forms of social media.The ideal video process includes: planning > filming > editing > uploading > optimizing > promoting > and measuring.
SOCIAL NETWORKS: Very knowledgeable in the following networks: Facebook, Twitter, YouTube, Instagram, Pinterest, and Tumblr.
LEVERAGING INFLUENCERS: How to find and leverage industry influencers and brand advocates.
ONLINE REPUTATION MANAGEMENT: How to automatically be notified when your brand name, or other selected trigger words are published online.
