Customer's digital footprint should give you some directions.
a) Find out how much customer account's on an average spend in a day
b) Find out how many average time users from that customer account spend time.
c) Figure out those that are spending above average time on your website.
d) figure out the pages they are spending the time most.
e) reach out to them and ask for feedback as to what can improve their experience and reduce their hiring time.
f) Once you have validated that the features you have built are things active customers value, then its provides immense confidence to price.
Instead of monthly subscription, help them with a lower threshold subscription for them to try.
7 day free trial may not really work.
