Midway into my second decade practicing digital strategy my focus has moved from purely branding and marketing to using data and analytics to acquire and optimize measurable results. Prior clients and employers include Universal Studios, Sony, Red Bull, and Better Homes and Gardens Real Estate. Accolades include industry awards and publications (see below for partial list). Most recently I have been fortunate to feed my passion for health and wellness by working in both the cognitive science and health club sectors. As part of this transition I have also developed expertise regarding wearable biometric devices and marker management software, especially in the areas of usability and engagement.
I am a two time Ironman athlete. I have a fitness certificate from UCLA and I'm certified by the American College of Sports Medicine. I am also a charter member of the International Positive Psychology Association and a member of the American Psychological Association’s Division 47. I'm currently pursuing my Ph.D in Organizational Psychology at Alliant University with a focus on corporate wellness.
Specialties:Proficient in Microsoft Project, Word, Excel, PowerPoint, HTML, Photoshop, CMS protocols and SEO standards. Working knowledge of ASP & .Net, LAMP & AJAX, and Flash.