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Michael Perlmutter Marketing as an Investment

I managed around $800 million at Wells Fargo's Trust Fund department and then started my first company which was successful because I treated my marketing like it was an investment. Getting a strong return on your marketing is essential for a business to be successful. Now I focus on SEO, PPC, social media, blogs, influencers, e-mail marketing, CRM systems, analytics, automation, website and content creation, and more to grow business with a string return on their investment. My degrees in business, economics, finance & accounting have allowed me to bring a very unique perspective on how to use analytics to do more of what is working and less of what is not so you can get that strong return on…

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