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Clarity

Michael Lipe

Baton Rouge LA

I work with business owners, leadership teams, executives, nonprofit leaders, and pastors who feel stuck, stretched, or unsure of the right next step. Drawing on 25+ years across marketing, operations, and organizational leadership, I help teams create clarity in their messaging, structure, goals, and day-to-day execution.

I’ve served as a Chief Operating Officer, Chief Marketing Officer, consultant, and longtime organizational growth consultant. That mix allows me to bring both strategic insight and practical, people-centered coaching to almost any challenge involving leadership, communication, or organizational health.

I can help you with:

- Refining your brand message & marketing strategy
- Planning and executing growth initiatives
- Executing business or organizational communication programs
- Improving team health and leadership effectiveness
- Establishing performance management systems (OKRs, reviews, KPIs)
- Building culture, communication rhythms, and trust inside organizations
- Clarifying roles, responsibilities & org structure
- Navigating team conflict or underperformance

Most clients come to me for a short session when they need fresh perspective, clarity, or a strategic sounding board. My goal is always the same: to help you walk away with confidence and a clear next step.

Let’s talk through where you’re trying to go and how to get you there.

I am a graduate of Louisiana State University with a Bachelor's degree in design and communications and have a Master's degree from Belhaven University in Organizational Leadership.

$2.00/min

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Employee Training Employee Engagement Corporate Branding Branding & Identity Corporate Communications B2B Marketing

Call me to talk about

B2B Marketing Strategy

Reaching your ideal target market with the right message at the right moment is critical to reducing customer acquisition cost and driving overall customer lifetime value. Let's explore your growth strategies by understanding your "radical buyer" and tailoring your marketing strategies to maximize this audience.

Building a Standout Employer Brand

What makes your company a great place to work? Just as you are trying to attract customer with a unique selling proposition, you also need to attract potential employees with a unique employer proposition. Competing for top talent in today's environment goes far beyond perks and privileges—it's about creating a sense of unified purpose and mission that creates a culture of discretionary effort. Let's set your company employer brand with a clear mission, vision and values that chart a new course for the company you are becoming.

Aligning on Company Goals

Getting the most out of your team begins with setting goals for the company and then cascading those goals down to each department and individual, so each person knows how their role contributes to the success of the organization. Let's explore how to build a company-wide goal-setting system paired with a continuous performance management model to maximize your team's potential.

Building an Engaged Workforce

How do you get the know if your employees are actively engaged in their work? How can you help them explore their unique strengths that should be fully utilized in their career training and development? Building an engaged workforce is one of the most consistent predictors of long-term business success. Let's explore the tools and techniques to discern and develop a fully engaged team.

Company Brand Development

From discovering your unique brand archetype to developing a compelling and differentiated message in the market, I can help you establish your brand as the north star of your organization.

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Member since December 2025