Loading...

Clarity

Martin Drake

St Neots, UK

MD of FCS Computer services following EBO, market was local government and became UK market leader for specific market. Founded DRIVE, fleet management and vehicle leasing solutions sold internationally. Joined Digital Innk a start up cloud platform for vehicle in life services undertaking varies roles as the business grew

$2.50/min

—
0 Calls

—

0 Reviews

—

Avg. call

Product Management Product Strategy Marketing Strategy Start Ups B2B eCommerce

Call me to talk about

B2B Commerce

Bringing product to market focusing on spend / reward optimisation. Moving from idea to POC to Early Adopter to market strategy. Building a winning business.

Fleet Management

Vehicle related activities including management, in life, leasing, rental, acquisition, disposal, finance & compliance

Start Up B2B Product Strategy

Defining a product strategy that enables you to gain early adopters then convert to sales evangelist at minimum cost.

Answers 2
Reviews 0

Answers

Martin Drake answered

Is it worth starting a car rental business?

Philipp Karbaum's comments are all valid.
A key point to add is that if you look at small vehicle rental businesses their stock is based on asset finance not investment. Here they key is contacts in the asset finance businesses, they are covering their risk with ownership of the asset which your business is leasing. You are also likely to be covering the residual risk so some knowledge in this area is vital. If you ask people who have started rental businesses they will tell you that the hardest, most time consuming and stressful are is the financing of assets.

Schedule a call • Share • Flag

Rentals

Small Business

Business Development

Martin Drake answered

What would be a good answer for describing the size of your company to a potential prospect who might consider you too small to service their account?

Think hard about the specific risks your buyer(s) have in dealing with you, build your sales pitch to portray strengths that align with their risks, there are multiple good suggestions in this thread. You sales story can then address these up front and most buyers will take these and move onto other topics looking for weaknesses in your offer.
Also have your risk mitigations ready for use if needed, Things like exiting relationships with sub contractors for more resources, availability of additional funding if required. An instant solid response when an objection is raised may deal with it on the spot.

Schedule a call • Share • Flag

Business Development

Sales

Marketing

Reviews

Member since December 2025