CEO & Founder Malferida. FORBES creative people 2022. Basque Culinary Center Top young Talent in gastronomy. Cola Soft Drink based in Valencia (Spain). +300K consumers. Investment Round 85K€. Off-Trade and On-Trade sales expert.
Having a good product and a good brand is just as important as a good distribution chain. How does your product or service reach your customer? And, once you've got your distribution chain clear, next question comes. Do I want my customer to buy once? Or do I want to increase recurrence?
