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Expertise
MenuCourse Creation: How Do I Create My Online Course?
Created 10 years ago in Business / Getting Started
I've worked with NYT best-selling authors to translate their ideas into courses that generate over $60k in sales (with 0 ads).
I've personally was a leading teacher in Skillshare and launched multiple courses on How to Speak Your Truth, branding, sales, and marketing.
Students include NYU graduates, Google employees, and early-stage social media influencers like Mark Groves (who today has over 800k followers on Instagram). My courses have created upwards of $20k in revenue, with over $100k in consulting revenue.
With over ten years in the business and self-help spaces online, I understand how to translate your voice into a message that serves, empowers, and uplifts.
You do not need fancy production, professional videos, or 10k followers to start. The most important piece is your authentic voice, speaking from the heart, and your willingness to serve as a leader.
Specifically, I can support you to:
1. Determine your message
2. Determine your course topic
3. Learn how to launch with 0 to no tech
4. How to create an audience that trusts your knowledge
5. How to do beta tests to prove your course idea
6. The benefit of creating once in a life time experiences
7. And more...
1- S+M: Built online Sales + Marketing training program with international sales expert. Attracted 60+ students and acquired international press. Oversaw a team of five, recruited top talent and directed designer and developer. Wrote and edited copy, created feature articles for content partnerships and drove all branding and marketing efforts
2- The Leadership Symposium: Designed a 3-month self-paced digital online course to help entrepreneurial thought leaders crystallize personal branding and vision. Students were featured in the Harvard Business Review, were nominated for TEDx, and attracted commercial real estate investments.
3- Skillshare: One of Skillshare’s first in-person teachers, I created courses to teach sales and marketing, Transitioned to the new online model by creating two online courses that received 63+ reviews with a 98% positive rating.
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Lalita Ballesteros
New York City
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Founder @ Haus of Lala – a transformational branding and communication consultancy. Past work includes New York Times best-selling authors, Lyft, Seth Godin, and more.
Reviews (46)
Lalita was incredibly insightful- she listens deeply and finds underlying patterns and behaviours that I hadn’t thought about it. She gave clarity on what was preventing me from moving forward, and made me think differently about my current situation. Would highly recommend speaking to Lalita.
Source: Clarity Lauren Gamsu Jun 23, 2022Lalita was very helpful in providing me information on how to make my brand more appealing by making improvements to our website along with many other ideas she had. I will definitely schedule another call with her in the future!
Source: Clarity Alyssa Mitan Jan 8, 2021What an amazing call! Lalita gave me a questionnaire to fill out ahead of the call, visited my website and had all of her notes prepared. There were several aha moments and some easy wins - stuff I can do right away that are going to move the needle for my business. So happy I decided to book the call. Thanks Lalita!
Source: Clarity Jeff Howell Nov 7, 2019Lalita is not only helpful but inspirational with her words. She is very influential in helping you to progress with your project and helped me move forward with confidence!
Source: Clarity Amira Sahara Oct 31, 2019I have a strong preference for clear, straight forward messaging, and I've avoided "branding" in the past, at least at a high level. This call with Lalita was eye opening in that she explained branding in a way that can set us up to look like and be a $10M company, aspirational, etc. without losing the clarity of our messaging. 100% recommend!
Source: Clarity Michael Alexis Sep 29, 2017Lalita's session was incredibly insightful and was refreshing to hear her viewpoint, and she even helped give us a clear starting point for our branding!
Source: Clarity Andrew Cao Jun 10, 2017Lalita is a star. She obviously has the background and competence to speak confidently on personal branding. I have engaged her services.
Source: Clarity Jay Tinkler Mar 13, 2017Lauryn is fantastic. She does prep work for the call, she doesn't bullshit you and provides insights unlike none other. Top notch!
Source: Clarity Michael Tasner Jan 26, 2017She is amazing!
Source: Clarity Tyler Moore Nov 8, 2016Lalita got straight to the point, had reviewed the answers to my questionnaire even though I sent it only an hour before our call and I felt like she really put herself in my shoes. I will be working with her again.
Source: Clarity Stephanie Karlovits Jun 11, 2016the startups.com platform
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