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Kyle Wiebalk Fractional CMO | Senior Growth Marketing Leader
San Diego, California
Strategic digital marketing leader with 18+ years of experience specializing in omnichannel and performance marketing, holistically across owned, earned, and paid channels.
Demonstrated success in leading digital transformations and sustainable growth for B2C DTC ecommerce brands $5M-$100M ARR and B2B SaaS, with a specialty in apparel, automotive, CPG, consumer tech, food & beverage, health & wellness, and outdoor sports.
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Growth Hacking
Digital Marketing
Marketing Strategy
Conversion Optimization
Team Building
Performance Marketing
Forecasting
Paid Search
Artificial Intelligence
Roadmap Creation
Member since July 2013
Areas of Expertise
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KW$5/min per minuteNew ArrivalBrand Growth - Owned, Earned, Influencer & PaidKyle Wiebalk • San Diego, CaliforniaCreated 10 years ago in Sales & Marketing / Growth StrategyDevelop integrated programs blending owned, earned influencer and paid marketing; to quickly grow brand awareness, audience engagement and increase conversion. Some recent clients include Intel, Intuit, Stir Kinetic Desk and Aether Cone.Kyle Wiebalk San Diego, CaliforniaNew Arrival
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KW$5/min per minuteNew ArrivalPaid Performance MarketingKyle Wiebalk • San Diego, CaliforniaCreated a year ago in Sales & Marketing / AdvertisingI've led profitable scaling of 200+ brands across paid social, search, and programmatic. Managing $400M+ in ad spend, I've developed strategy, roadmaps, execution, analytics and insights; plus building high performing marketing teams.Kyle Wiebalk San Diego, CaliforniaNew Arrival
Growth Hacking
Digital Marketing
Marketing Strategy
Conversion Optimization
Team Building
Performance Marketing
Forecasting
Paid Search
Artificial Intelligence
Roadmap Creation
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