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Clarity

Kyle Chowning

Nashville, TN

Launched nearly 10 different businesses: non-profits, web properties, magazine/book publishing & a cable television network. Roles include: CEO/President of Full Cycle Marketing, CEO/Owner of ROOTS Academy, CoFounder/Executive Director of Help-Portrait, Sales/Mktg Dir @ RELEVANT magazine (print & online), SVP/Marketing @ Halogen/INSP

$16.67/min

3 Calls

28 Reviews

43 minutes
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Marketing Social Media Advertising Publishing Management Consulting Consulting Organizational Development Integrated Marketing Non-profits GTD

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Proven Faith-Based Marketing Expertise

I have over 15 years of experience launching and growing faith-based products, services and non-profits. Expertise mainly in direct response marketing targeting the gen-x and millennial markets. Resume: RELEVANT Magazine, RELEVANTmagazine.com, HalogenTV, Help-Portrait, ROOTS Academy and more.

Get Unstuck

If you're looking for some fresh insight into your business, product or service, I can help. I've launched or consulted nearly 30 different small businesses, magazines, book publishers, online publishing properties, cable television networks and non-profits in the past 16 years. Utilizing my own 5-step process: identify your greatest needs, define real, accountable goals, explore solutions that move the needle, create execution and accountability strategies and most importantly, analytics, I can help you at any step.

Building a Music Studio or Dance Studio

I bought an existing music and dance academy in 2012 and doubled our student base in less than 18 months. I can help you with all aspects of building this business, including: hiring, services, pricing, software solutions, building and asset requirements, and local marketing.

Answers 1
Reviews 28

Answers

Kyle Chowning answered

How do I design my organisational structure (staff)?

David,

First, I highly recommend that you pick up the book, EMyth Revisited. This is the best place to get a solid foundation of what you're wanting to do.

Functionally, if you have employees that span over one or more companies that you operate, the best solution is to build individual org charts for each company based on what it would look like if you had individual employees first. Then once the org chart is created, then you apply the names of people to the roles that they are filling in each company. What this will likely look like is one name on several org charts and potentially in several different roles.

The goal to this strategy is that you have an outline of what your company will look like when you're at 10MM, and you fill the positions with the people you have at 1.1MM. This will map out your staffing strategy when you grow, but also give your employees a full view and understanding of their role and place in each company.

I hope that helps.
Kyle

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Reviews

I was having trouble deciphering whether or not my next "big idea" was an idea at all. Kyle asked pointed questions that immediately shaped my creative nebula from a murky free-for-all into a tight direction with immediate and workable to-do's. Highly personable, honest and motivating... be ready to have the forest removed from the trees.

Adrienne Gray Source: Clarity

Kyle is one of the most efficient and talented marketing professionals I have had the opportunity of working with. His commitment to excellence and passion for not only leading his staff but also mentoring and affirming their talents has impacted countless careers. Likewise, Kyle's keen marketing insights and business savvy make him a valuable asset to any organization. I would gladly work with Kyle again in the future and highly recommend his marketing talents and expertise.

Betsy Hickman Source: LinkedIn

Kyle is a great marketing mind. I have known and worked with him for many years. If you are in need of fresh perspective on how to build buzz, Web 2.0, or your need to advance your message in a creative way--don't overlook the opportunity Kyle can offer you and/or your organization.

Marcos Perez Source: LinkedIn

I have engaged Kyle and Motiveight in various new media capacities over the years, and I keep coming back for the same reasons: Superb quality and value, always on time and on budget, outstanding integrity. I can recommend him without hesitation.

private private Source: LinkedIn

Kyle is a consummate marketing professional who has the ability to keep his finger on the pulse of the marketplace. Sounds like it should be a given for a marketer, but trust me, it isn't. Kyle's instincts are consistently spot on and his strategy recommendations are both creative and cost effective. If you have a need for a buttoned-up marketing pro with great people skills, I'd highly recommend Kyle.

Bill Airy Source: LinkedIn

Kyle Chowning is a leader. I've had the pleasure of working with Kyle for the past three years at Halogen TV. Kyle always puts his team first and he is in constant communication with them. I know firsthand that everyone on Kyle's team respects and looks up to their leader. I would not hesitate to join his team and I highly recommend his services.

Brian Conlon Source: LinkedIn

Kyle worked for Relevant Publishing. Awesome vision and follow thorugh.

Dan Hardaway Source: LinkedIn

Kyle worked with me very well. He taught me and led me through many new innovations! Thanks, Kyle, for all your hard work! I'll call you next time I need help... without any hesitation!

LeAnn Gentry Source: LinkedIn

Kyle has the special talent of understanding our non-traditional business model and creatively reaching prospective clients for us. The website he designed consistently seals the deal for almost all of those in search of our product. From existing clients, I am constantly complimented on how accurately Kyle captured the essence of our business through the website. Further, it is always enlightening to meet with Kyle and brainstorm areas of future development. His ideas are creative and in touch with current trends and our typical client profile.

Dave LaBar Source: LinkedIn

Kyle is a great partner to any company looking for someone to help with their marketing needs. His integrity is one of his greatest strengths. His professionalism is above reproach while keeping relationships proper and fun.

Matt Crow Source: LinkedIn

Kyle helped us rethink our marketing strategy, in terms of both the vehicles we utilize and our messaging. His work was cutting edge, creative and insightful. He worked hard to understand not only our organization's goals but the needs of our customers.

Greg Bowman Source: LinkedIn

Member since April 2014