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Clarity

Kristin Dziadul

Boston, MA

Marketing fanatic focused on early stage startups. Before founding the digital marketing company, KDMedia, I was in Developer Relations at Twitter (via Crashlytics acquisition) and prior to that, employee #4 and first marketer at Backupify (acquired by Datto).

My passions in marketing revolve strongly around customized marketing communication strategies, including: social media marketing, email marketing, blogging strategy and blog writing, and B2B lead generation.

$2.50/min

2 Calls

14 Reviews

42 minutes
Avg. call

Social Media Marketing Email Marketing Blogging Community Management Marketing Communications Marketing Strategy Content Marketing Startup Marketing Strategic Communications twitter marketing

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Content Strategy

Creating an entirely new blog, especially for a brand new company, is a lot of work. So where do you even begin?

Developing a blogging strategy, editorial calendar and internal copywriting program takes time, but it's setting the framework for the WHAT and WHY that will really make your strategy and plans effective.

Kristin has helped over two dozen companies develop these strategies and plans and will answer any questions you have to get you started on the right path -- fast.

She is also very passionate about writing and can answer any writing style and technique questions you have -- and can even help you write a few posts to get started or to accelerate your content platofrm.

Marketing Strategy 101

Kristin specializes in both marketing strategies and tactical execution. She's helped early and late stage startup companies, many of them from TechStars, launch their products through key digital marketing programs. In a 1:1 session, she will dive into your goals, industry, audience, etc. and quickly help you understand the top channels and techniques to use to gain early loyal customers and the awareness to grow.

Lead Generation 101

You know that your first few customers are crucial to your long-term success. So getting those relationships right is extremely important. Kristin will dive into top tactics to engage with early customers and keep them happy.

She has worked with many teams who were just in stealth, alpha or beta mode who needed to identify those early customers and find ways to keep them happy and excited about the product/service.

Kristin will work with you to identify
(a) what channels to use to find and regularly communicate with them
(b) what strategies work to get them on board
(c) how to message appropriately to them to keep them excited even through the bumps and bruises in your product
(d) how to get their continued feedback
(e) how to get them to rave about and recommend you

Social Media Strategy and Training

With dozens upon dozens of broad and niche social media networks out there, which are truly the best ones for your company to use? Just because "everyone else" is on Twitter doesn't mean you need to be.

Depending on your company-wide goals, audience, types of content, etc. the channels you choose to be on will differ dramatically. Kristin will help you understand how to quickly find the right channels and begin getting active on them immediately.

She's launched and run over a dozen different social media campaigns across many industries and can easily dive into what will work best for you, why, and how.

Answers 0
Reviews 14

Answers

Reviews

Kristin helped us create content we're proud of with speed and accuracy. I'm scared to praise her too highly, she's going to be a valuable asset to us as we extend our content marketing that we'd love to keep to ourselves. I highly recommend her and her team.

Matthew Kammerer Source: LinkedIn

Kristin is a social media powerhouse -- from strategy through execution she's thoughtful, decisive, and consistently delivers exceptional work. From the moment she began working with FashionPlaytes, she captured our brand voice perfectly, helping to build our B2B presence, drive leads and maintain steady, high quality engagement -- shifting direction on a dime when we needed her to. Kristin is a pleasure to work with and someone I'll always make room for on my team.

Jeanne Connon Source: LinkedIn

Kristin gets my highest recommendation - she is an awesome addition to any team. She is highly organized, efficient, and intelligent. She seems to produce 12 hours of work in 6 hours. If she has availability, you should work with her.

Alex Kravets Source: LinkedIn

Kristin was phenomenal during her time at Crashlytics and Twitter. Her ability to manage and lead projects, swiftly understand and improve the brand and it's voice, and create excellent product and marketing initiatives amazed me. For one of her biggest projects, a full site redesign, Kristin led the way in laying out the vision and the why behind it. She wrapidly iterated on feedback from the entire team and used it to create an even better product. The text of that content also perfectly matched the brand's image and voice. Kristin was always delivering initiatives on-time at an extremely high quality. Finally, as someone on the forefront of customer relations, Kristin was able to solve customer issues efficiently but in a way that often converted customers to brand advocates. If I can ever work with Kristen again, I'll be jumping at the chance.

Michael Bonnell Source: LinkedIn

Kristin is a passionate marketer always willing to go the extra mile to get things done. She's quick to challenge the conventional way of doing things and thinks in the mindset of the customer. She's a real team player and is always ready to lend a hand, even if it means stepping outside her comfort zone. Kristin truly "gets it" when it comes to inbound marketing and is a real asset to any team.

Stephanie Kahan Source: LinkedIn

To put it simply, Kristin is a company's easy button.

In my time working with Kristin I was consistently impressed that whenever she was on a project she not only got it done ahead of schedule but always went above and beyond. Kristin has an innate understanding not only of her assigned projects but also of the underlying goals that her assignments are meant to achieve. From high-level marketing strategy and overall company vision to social media community management and analytics Kristin has an innate understanding of what a company needs and makes sure that you get it.

While Kristin's incredible intelligence and work ethic are her strongest points I couldn't fully recommend her without talking about her attitude and positivity. Kristin makes coming to work every day a joy. Excited, enthusiastic and always eager to share Kristin is not only a joy to work with but she makes everyone else in your organization better.

I highly recommend working with Kristin and would do so again in a heart beat.

Ryan Harnedy Source: LinkedIn

Kristin is passionate, detail-oriented and an A-player. She can understand the big picture and come up with creative, influential ideas that generate buzz, leads, results and positive reaction from the target market. Plus, she's a genuinely nice person to work with!

Charlie Ungashick Source: LinkedIn

Under Kristin's guidance FashionPlaytes' social media presence has taken serious flight. Her focus and hard work has helped us identify and engage on a meaningful level with new prospects. She has exceeded our expectations, and we would recommend her to any company that wants to get serious about social media - and attract new customers.

Dana Stanley Source: LinkedIn

Kristin has been instrumental in launching Threat Stack. She has owned nearly all of our marketing planning and execution. Her ability to quickly dig in and learn our domain (cloud security) was very impressive. Without Kristin the company would not have the visibility nor marketing fundamentals in place today to attract DevOps and Security professionals. We will work on other companies as well in the future!

John Vigeant Source: LinkedIn

If you look up "go-getter" on Wikipedia, there's probably a picture of Kristin in the entry. And if not, you could ask how to get one there, and she wouldn't stop until she found a way to get it done. Kristin is an absolute delight to work with. She absorbs information like a sponge and the answer to every request is an unhesitating "yes." Grab her now, before she fast-tracks herself to the executive suite. It's only a matter of time.

Jay Garmon Source: LinkedIn

Kristen is a beam of sunshine everyday. She enhances every faucet of a project with her grit and determination. In today's digital media space, she truly stands apart as one of the rising stars.

Chris Pollara Source: LinkedIn

Member since April 2014