Founder and CEO of HuntingLife.com @HuntingLife. also: Professional Outdoor Writer, Entrepreneur, Marketer, Publisher, Social Addict, Business Strategist and committed Conservationist working to give back as much as we can!
Social Media Marketing is not just about getting your message in front of the right people but finding ways to engage those people to make buying choices with your company.
My recommendation is to get the app reviewed by several of the well known bloggers like: http://appadvice.com/reviews http://www.148apps.com/ http://gizmodo.com Etc.
Your short term goal would be to get 20 to 25 reviews on blogs and online media sources.
As well run 2 to 3 major press releases in regards to your application and how folks use it.
Great low cost marketing should always be done with high quality advertising and done together you will gain the kind of traction you are looking for.
Kevin took on the role as mentor to my son. As a single mother I appreciated the time spent taking him hunting and encouraging him with different hunting opportunities. He encouraged him to submit a scholarship essay from the Wild Turkey Federation. He won! I appreciate the time spent with my son, helping him to develop into a respectful and mindful hunter.
Kevin is one of the hardest working individuals I know. While working at Clicks, his ability to get things done himself and through others has proven very effective. He has been able to turn stores in his company that were struggling financially into true profit centers and has been able to successfully train marketing staff to be more productive and successful. He is a true go-getter and does everything it takes to get the job done. He is definitely and inspriration and a great friend and colleague.
Kevin Paulson’s engagement and drive in the promotion of the hunting heritage and the conservation of wildlife and habitat are exemplary in the hunting community. It is for his tireless efforts in that direction that the Field and Stream Magazine bestowed Kevin with the “Hero of Conservation Award” in February of 2008.
With HuntingLife.com Kevin has created the vehicle to communicate his mission to a large audience. In the short time that HuntingLife.com exists it has already become a major information source for the modern hunter.
Othmar Vohringer Founder of Smart Hunting Strategies (SHS)
Kevin Paulson has been a connection of mine for 4 years. Kevin and I met through LinkedIn and I have reached out to Kevin for marketing consulting and his consultations have proved invaluable to me. The differentiator with Kevin is he can take in large amounts of information, ask probing questions to expand on the information then sift through and provide insightful clarity to build a solid plan. I have incorporated many of his suggestions and they have provided value and return on my investment in Kevin. Kevin you are great to work with and you add great value.
Kevin is one of the most highly motivated entrepreneurs I have ever met. I work with startups and new businesses every day. Many come in with what they believe is a great idea, some come in with a great plan, few arrive with both. Kevin is an opportunists and when he sees a need he develops a plan and process to address that need and only then does he move forward. On every occasion I have enjoyed working with Kevin. I look forward to what's next.
Kevin has been a terrific ally in helping reach a broad hunting audience with Alaska conservation information. He's always aiming to stay one step ahead of the game with new technologies and he's not afraid to try things first. HuntingLife.com is a tremendous outlet for all types of information for hunters, and that's due to Kevin's hard work and determination.
Kevin, is a very hard worker with brilliant ideas and a real passion for what he believes in.
Kevin, is a wonderful well rounded professional who is dedicated to bringing the best possible content to the hunting world. He is timely and committed to his success as well as the people he works with, creating winning business relationships.
Kevin possesses not only a passion for the outdoors, but intellect and a commitment to making a positive footprint, with a lasting impression. He's driven and knows his way around the industry. I highly recommend partnering with Kevin on any venture that would be of mutual benefit.
First off Kevin is a great guy with a amiable personality! He has assisted us on numerous occasions assisting in acquiring contacts and new customers. He is responsive to the customers needs and desires and has the ability to explain the reasons our initial choices were impractical or improbable and demonstrate alternative means and methods to accomplish the desired results! Coupled with his demeanor, personality and contacts he accomplishes RESULTS.
I have found Kevin to be honest above reproach, knowledgeable, courteous and extremely devoted to not only Hunting Life, and his efforts to push our products, but to his devotion to the Wounded Warrior, Paralyzed Veterans along with his support of our Military!
Great guy all around!
Kevin established a great relationship between our firm and Clicks. He has always been honest and straight forward during our business dealings. It is refreshing to have a dependable, and consistent relationship client as we have had with Clicks - thanks to Kevin.