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Jim Crocker Executive Talent Agent, Chair at Boardroom Metrics

Toronto

I own a business that markets great people into interesting roles. I've run public, private and NFP businesses in tech, healthcare, and finance. Been a founder, Director and coach. Work with students, Boards, CEO's and management teams. I think outside the box on careers, governance, strategy, leadership and motivation. Joined Clarity years ago and got too busy. Back now. How can I help?

Areas of Expertise

  • Reviews 19
  • Answers 6

I met Jim in 2006. When I got the chance to work with him, I immediately felt that his attitude towards strategy, candor and leadership was refreshing. I am pleased to say I have had the opportunity to leverage him as a great mentor as I grew (+grow) in my career.

Jim has helped me steer away from being a spectator in my career. The value of our collaborative, genuine and practical interactions has become ingrained in my regular interactions with others.

All professionals are frankly silly not to seek out mentoring relationships for their advice, experience and stories. Thanks Jim.

Source: LinkedIn Andrew Ambrose Mar 5, 2015

Jim was an enormous help providing our management team with guidance and insight as we sought to set new business direction. With the job almost complete we look back and see all the ways Jim directed and challenged our thinking - Thanks Jim!

Source: LinkedIn Rod Bray Mar 5, 2015

“I am pleased to write this recommendation for Jim Crocker. During my 8+ years in recruiting, I've had the pleasure of working with a few exceptionally talented professionals like Jim. When a company decides to enlist the help of a “true leader” like Jim the company will surely flourish. Jim posses an uncanny ability to apply industry best practices to real situations. If you are able take just one aspect of his methodologies and apply it to your every day routine then it is considered a success. I worked closely with Jim during his tenure at PTC Accounting and Finance and found, his unique approaches undoubtedly tap into employee strengths (i.e., energy, confidence, creativity) and revitalize the organization through cultivating a new organizational culture ready to embrace change. When you work for an individual like Jim, you truly start believing in yourself and in your abilities – that’s what his leadership skills bring to a company. Boardroom Metrics is a great innovative tool that I will continue to endorse in my work. Thanks Jim and I wish you continued success in your future endeavors.”

Source: LinkedIn Navi Dhanoa Mar 5, 2015

Enlightening and enlivening – Jim Crocker brings enormous energy to every project and team.
Thanks for building our new team here at PTC – and for mentoring and connecting us through forward thinking and goal setting - so that we can attain individual and group success. We have great momentum going with our positive team spirit. You are missed deeply, but your leadership legacy continues to move us onwards and upwards!

Source: LinkedIn Karen McElroy Mar 5, 2015

Jim has a unique balance of characteristics including strategic thinker, visionary leader and forthright communicator who believed in always putting the business first.

As the senior lead in building a strategic sales plan for Heritage Educational Funds, Jim gave me full reign to think independently and apply my personal expertise in researching and designing a strategic sales plan. Jim knew exactly when to played a mentoring role during the duration of my project and provided sound coaching and guidance on the plan to ensure it align cross-functionally.

Jim is a well-balanced executive and I would look forward to working on another initiative with him.

Source: LinkedIn private private Mar 5, 2015

It was a pleasure working with Jim at Heritage. His vision, passion and collaborative approach were well received by our team members at WebFeat. A strong, results oriented leader, Jim empowered our team with quick strategic insights related to his business. He is a great assest to any organization.

Source: LinkedIn David Zbar Mar 5, 2015

Jim is a results-oriented leader, who has the uncanny ability to tap into people’s hidden talents. In my experience with him, he reconstructed the vision for the company, assembled a team of industry specialists to further develop key strategies, and readied the organization for huge growth and a very prosperous future. Jim has a track record of building strong business relationships based on open communications, trust and integrity, and I highly value the opportunity I had to work with him.

Source: LinkedIn Tina Mota Mar 5, 2015

Jim has a leadership approach that inspires those who work for and with him to leverage their strengths. He encourages a trusting relationship and demands results, but provides support to enable you to deliver.

His no nonsense approach and honesty is a management methodology that reduces obstacles by focusing on the things that can be influenced rather than a focus on the things we are unable to control.

I would recommend Jim to any organization that requires positive re-alignment or has decided it's time to succeed.

Source: LinkedIn Andrew Ambrose Mar 5, 2015

Jim is a great mentor and a great person to work for. He moulded me to think big, outside the box and to be a great leader. He is a person who has great vision and insight. His actions speak louder than words. He truly is the greatest person I have ever met. His strength is empowering others to shine and achieve higher limits. He is a great listener, cares for a persons well-being and has a big emotional bank account. I consider him an angel who entered my life and set a new meaning for the future. Anyone who has any contact with Jim, should consider themselves very lucky.

Source: LinkedIn Kalpana Siva Mar 5, 2015

Jim is a visionary leader with a bias to action, delivering measurable results. He provided outstanding strategic and team leadership at Heritage Education Funds resulting in record sales achievement. Jim is strategically disciplined, focused on core priorities and practical in execution. Jim's team building style leverages his team's expertise thus creating synergistic corporate direction and business momentum.

Source: LinkedIn Karen Sterling Mar 5, 2015
Jim Crocker, Executive Talent Agent, Chair at Boardroom Metrics answered:

Obviously in a new market, you need to be ready when you get your first order. So supply is critical. However too many companies shy away from demand building because it's not what they know how to do. They're not marketers and selling scares them. So they gravitate to what they know - the product - which leads them naturally towards the supply side. That's a waste of time when there is no market.

Jim Crocker, Executive Talent Agent, Chair at Boardroom Metrics answered:

In his book 'The Lean Start-up', Eric Reis talks about the concept of 'minimum viable product'. Launching with the minimum viable product, can be a good way to test the market for a product without investing lots of money. However - to your point - you need to be careful, especially in a service business. Even your basic offering still can't turn off customers. My suggestion is you find other ways to figure out if there's market for your service. For lots less than $100,000 you could even engage someone to do the market research for you.

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