$3.33/min

Brand Strategy and Development

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Created 8 years ago in Business / Getting Started
Brand Strategy and Development

With 20 years experience in branding design and 12 years as a design agency owner, I have worked with numerous freelancers, entrepreneurs, and small businesses to create powerful, profitable brands.

For many years I have been asked the same questions over and over, "What's your marketing secret to always having a full pipeline of ideal clients who are happy to pay you what you're worth?" My answer is always the same, I have never focused on marketing, but instead on branding.

With true brand clarity comes the ability to easily and confidently communicate your value, share your message, differentiate from others who do what you do, connect with perfect-fit clients, and close sales. When you are crystal clear about how your brand shows up, others gain the same clarity, which leads to more referrals, more clients, and more exciting opportunities. That clarity positions you as the only choice, not just another choice.

We should talk if:

-- You struggle with defining your brand's purpose, talking about what you do, communicating your value and why you're the best choice, differentiating yourself from competitors, and closing sales

-- Your current branding efforts have gotten you to where you are today, but won't get you to where you want to go

-- You are not seeing the results you want from the investment already made in your brand platform

Related Topics

Branding
Branding & Identity
Brand Strategy
Graphic Design
Marketing Communications
Copywriting
Elevator Pitch
Value Proposition
Personal Branding
Company Branding
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