Jennifer McFarland is a technology strategist and project turnaround artist. She's nerdy enough to talk to the techies, but her real passion is helping nontechnical business owners get the technology they need to support their business vision. Whether it's a database responsible for handling millions of dollars, or a small business website and workflow, Jen's tech agnostic, research-based solutions deliver powerful results. Her clients have experienced up to 250% increases in web traffic, and a 98% reduction in data entry.