Entrepreneur. Owner at Razor Sharp Digital & Digital Web Strategist. Former Director of Digital Marketing in the agency world. Search & social media aficianado.
I have over 10 years experience working with PPC platforms including Google AdWords and Yahoo|Bing Ads Network. I can help with audits, keyword strategy, ad copy writing, and conversion optimization.
I've used www.digitalwebstrategist.com since 2009 to build a strong personal digital brand using content marketing endeavors. I can help you construct, implement, and execute a targeted content marketing strategy. Everything from content calendars, keyword strategy, copywriting, and more.
I have over 10 years experience in SEO working with small/medium size businesses and corporations. I can help with market assessments & audits, SEO plans, keyword strategy, and mobile visibility.
I've been in the social media space for over 10 years now and worked with a variety of businesses. Everything including Fortune 100 companies in assisting with the development, implementation, and execution of a social media plan. I can help with planning, strategy, management, and execution of a social media strategy.
I think that your question is a little too broad but let's see if we can narrow it down. Based on the unknown, CPA = Cost Per Lead divided by Conversion Rate. However, these metrics are mostly applicable in the SEM world when advertising using PPC models. In my opinion, your CPA is undefined as it stands. The more important question you need to ask yourselves is the monthly paid media budget you'll need to invest. There's a different formula for that. Typically when considering a PPC advertising model, budget plays a factorial role until you have available metrics that can help you determine your Average CPA. Hopefully this helps. Let me know if I can be of further assistance.
Ivan brings a wealth of organizational ability and technical expertise to the table. He is an excellent communicator and able to integrate the varied skill sets required to mount an industry-specific marketing effort into a comprehensive strategy. The results he gets for his clients speak for themselves, and I would recommend him without hesitation.
Ivan is a talented digital guru. When I need help with a website project, he's the one to call. Ivan knows the right technical questions to ask and brings an impressive set of skills, perspectives, and digital experience to each project. He is very professional, personable, and I highly recommend him.
Ivan was able to help us face our SEO challenges by breaking down the concepts and problems into understandable, digestible parts. He helped us understand and quantify the challenges we faced and then provided a step by step guide to make improvements. His expertise on the subject was invaluable, and yet he was able to work with us to make sure it was affordable to do business with him.
Ivan is a personable digital marketing professional with extensive knowledge in SEO, SEM, social media and content marketing. HIs understanding of the most current trends in digital combined with his years of experience gives him a great skill set for being a valuable addition to any organization looking to get ahead in the search driven marketplace. I have been fortunate to have him as part of my team.
Ivan is a very experienced business professional with a great deal of extensive knowledge in social media marketing and other aspects of web based networking and communication. Ivan has played a big part in the development of the Social Media Club of St. Charles, and through that organization, I have had the opportunity to meet Ivan. I look forward to working more exclusively with him as future endeavors arise.
Ivan played a valuable role in SEO strategy. His breadth of knowledge of the forever changing Internet environment was key in developing client solutions.
Ivan brings a passion for SEO and a diligent work ethic to Abstrakt Marketing Group. His willingness to assist other members on our social media team is well-appreciated. He's been a reliable resource to turn to when his technical expertise has been required. Great team member.
Ivan has tremendous technical skills and a real understanding of Marketing 2.0 technologies and tactics. He is a life-long learner that finds, consumes and shares resources that can help a business grow. Ivan would be a valuable asset to any organization.
I have known Ivan for just over 2 years now, and working with him at Sense.FM has been quite a pleasure. Ivan has quite a remarkable entrepreneurial spirit that has been quite a driver in growing Sense FM to be the leading mid-size web dance radio station out there. His passion and demeanor has been demonstrated consistently through the attention to detail and pro-activeness in introducing the best service to the station's resident DJs as well as the listeners. On the same note, Ivan has also been equally productive in starting up his own web business, not to mention free-lance 3rd party web based projects. Business aside, Ivan is a great person to work with, let alone a very close friend. He is the most pleasant person to be around - be it for fun or work and he can put a smile on your face at any time. While he's an easy going and open person, Ivan has no room for inefficiency and immaturity; in other words if you plan on wasting his time, don't bother.
Good person to work with. Straight forward and on schedule. Would recommend!
I enjoyed working with Ivan. He listened carefully to my needs and paid attention to details. He delivers what he promises. Ivan is a "can-do" guy. If he doesn't know how to do something he will figure it out. I was always pleased with the quality of Ivan's work.
