Founder/President @ RevBoss, Founder @ Argyle Social, Employee #1 at Bronto. Full-ride UNC MBA. Durham, NC, USA.
I've already seemingly every marketing automation mistake in the book -- I'm happy to teach you which mistakes to avoid and which shortcuts you should take.
I've built marketing automation products my entire career -- Bronto, Argyle Social, and most recently RevBoss. I've installed CRM / marketing automation for many clients and rely on it as a core part of our strategy at RevBoss.
Focus, process-oriented outbound sales development is amazingly effective. I'm happy to share my learnings from my many successes and (many more!) failures building effective outbound sales organizations.
My current venture RevBoss is 100% focused on outbound sales development. I've built sales organizations at Bronto, Argyle Social, and now at RevBoss, not to mention countless RevBoss and consulting clients.
I joined Eric’s team at Ignite Social Media after he was charged with building the agency's first ever business development team; the team tripled in size under his leadership. Eric’s management approach is challenging, collaborative, and always educational.
Eric doesn't confine himself or his team to following the status quo, instead he encourages his team to come up with new solutions to old problems, always asking things like "how can we streamline this?" and "how can we do this better?" He gives his team lots of responsibility and opportunity, and he mentors rather than micromanages. His leadership was invaluable to the success of our team.
Given the chance, I would encourage any person or organization to work with Eric.
Setting up a working sales process is no small task. The tough part, especially as a product founder, is that it’s easy to create a very naive one that will really impede your growth. I’m so happy we brought in Eric and his expertise in this area where we didn’t know what we didn’t know. We were able to make smarter decisions (informed by Eric’s background and understanding of our business) and greatly shorten the implementation and experimentation cycle as we evolved our process. Eric’s (reasonable) fees were the easy expense to justify in 2013.
Eric is a natural leader and a truly motivational CEO. After joining Argyle as the first sales guy, Eric put a high level of responsibility in my hands, while also giving me the mentorship needed to excel and build my career.
Above all, Eric knows that the team makes the startup. He puts his employees first and also expects the best from them. Most importantly, Eric is all around a great person and is the guy you want to work for.
Eric is the Founder of Argyle. I was employee number 11 at the company. Despite the distance in the "corporate ladder", Eric couldn't have been more of an integral part of my growth and learning in this role. His hands-off approach suggested trust and respect that helped me learn both through successes and failures. His passion for goodness and transparency within the office and with our clients permeated my own day-to-day activity.
Eric played an integral part in bringing a variety of new features to fruition. He had a knack of figuring out exactly what the customer wanted. Always personable, Eric was also a complete joy to work with.
In November I was a judge at The Innovation Challenge, an international business event hosted by the University of Virgina Darden Business School and Idea Crossing. At this event Eric was a member of The University of North Carolina Kenan-Flagler Business School Team, one of the ten competition finalists. During the two days of case competition and presentations, Eric distinguished himself with poise, confidence, and enthusiasm. Eric was very engaging, and I found his personality to be just fantastic. I truly enjoyed getting to meet him during this event. I was very impressed with Eric and encourage those looking for quality leadership to consider him for their teams. He is bright, articulate, engaging and a strong potential leader.
