Technology journalist (Forbes, Mashable, The Wall Street Journal, The Huffington Post), digital marketer (The New York Times, Contently), startup publicist (WeHostels), entrepreneur (Deliverish), and MIT Sloan MBA 2015.
I've written about, worked for, and founded startups. Most of my experiences comes in the previous two fields. I write a column on Forbes.com entitled "The Business of Startups," where I interview entrepreneurs about how they got started, what differentiates them, and how they're building real businesses.
After working at Mashable - a journalism startup of sorts - I joined content marketing startup Contently as its director of community, and then later consulted with hostel booking app WeHostels as its PR and community manager.
Most recently, I dove into founding my own startup, Deliverish, a peer-to-peer local delivery service that helps urbanites get anything they need, anytime, anywhere.
I am a journalist focused on the worlds of technology, travel, wine, and collaborative consumption. My work has been published in a number of esteemed publications, including Mashable, CNN, Forbes, The Huffington Post, Entrepreneur, USA Today, Business Insider, American Express OPEN Forum, and Pursuitist.
I advise publications, startups, and large companies on their content strategies. Over the past two years, I've been diving into the brand journalism and content marketing space, researching and taking part in the new wave of brands as publishers.
I've managed and implemented social media strategies for companies big and small, including The New York Times, Bloomingdales.com, Contently, and WeHostels. I teach social media courses with Mediabistro and TIME, and I've spoken internationally on various topics relating to social and digital marketing trends, tools, and strategies. Beyond my experience, I have also interviewed hundreds of experts and strategists on social media and digital marketing through my tech journalism work with Mashable.
I advise startups on how to gain press and work with journalists. To spread the knowledge to those I don't have a chance to work one-on-one with, I teach a Udemy course called "Startup PR: Getting Press on a Tight Budget."