FOR IMMEDIATE RELEASE
Media Contact: Sheryll Alexander, 714-274-5973, pr@mobiketing.com
Mobile Marketing Births a New Word: MOBIKETING
MOBIKETING.com Launches National Campaign Focused on
Getting Small Business Owners Informed, Empowered and Mobile
TAMPA, FL. – September 24, 2014 – Mobile Marketing is now so crucial to the success of small businesses that a new word has been created: MOBIKETING (mōbī-ke-ting).
MOBIKETING.com (Mobiketing, LLC) launches as a central hub and national campaign aimed at educating small business owners on the importance of being optimized for mobile phones in order to grow their businesses successfully. Mobiketing.com offers free resources, premium services, webinars, and a complimentary MOBIKETING eBook.
What is #Mobiketing? “MOBIKETING is Mobile Marketing with a long overdue make-over: redefined and simplified. We created MOBIKETING to jump start a national campaign aimed at helping small business owners and entrepreneurs succeed in this mobile age," explains MOBIKETING.com founders and partners Diaky Diaz and Dr. Bettina Wolff. Both were recently named “Neighborhood Champions” for American Express’ annual national day ‘Small Business Saturday’ on November 29th.
With the glide of a fingertip, MOBIKETING.com allows small business owners, entrepreneurs, and marketers to get educated about the mobile market, order affordable, professionally developed mobile website applications and register for free webinars on how to grow their businesses using the same mobile marketing strategies currently used by major corporations to make millions.
“Mobiketing or Mobile Marketing is the new foundation that every business must be built on to engage customers, increase sales, and remain relevant," says Diaz. Perhaps Eric Schmidt, chairman of Google, summarized it best: "Your company can no longer afford to believe that mobile is a thing of the future that does not immediately affect your bottom line. If you don’t have a mobile strategy, you don’t have a future strategy."
A study by the Pew Research Center found that 91% of adults in the USA own a mobile phone and most people access websites through mobile devices. However, most small business owners are either behind on how mobile directly impacts their business or are still struggling on how to successfully turn mobile users into customers.
“The main problem until now is that Mobile Marketing has been perceived as something for the ‘big corporate players’. When in fact it levels the playing field for small business owners to reach the same audience and turn them into customers. Mobiketing is Mobile Marketing for the rest of us!” states Diaz and Wolff.
MOBIKETING.com founders Diaz and Wolff say they invented the portmanteau “Mobiketing” to encapsulate the excitement and potential of mobile marketing for America’s unsung heroes: the independent small business owner.
Speaking from their office in downtown Tampa, Florida, they state “Small businesses are the lifeblood of our communities and our economy. They recycle a larger share of their revenue back into the local economy, benefiting the whole community.”
A study conducted by Office Depot found that 61% of small businesses incorporate green and sustainable practices into their companies, giving them a smaller carbon footprint over larger corporations. “Although charities often get credited, small businesses are the unsung heroes of our communities,” says Diaz.
Through their work with business owners and entrepreneurs, Diaz and Wolff say they felt compelled to bring the power of mobile marketing to the small business community through an array of services including MOBIKETING blogs, webinars, and their newly-published eBook titled, MOBIKETING: A Quick Guide To Skyrocketing Your Business With Mobile Marketing!
Written by Diaz and Wolff, and edited by Senior Partner Jamie Clem, the MOBIKETING eBook breaks down mobile marketing’s primary areas and provides easy to implement Mobiketing tips.
Download the complimentary MOBIKETING eBook at: http://www.MOBIKETING.com. Follow Diaky, Bettina, and Jamie on Twitter: @Mobiketing and #Mobiketing. Connect on Facebook: http://www.Facebook.com/Mobiketing.
Attend a free Mobiketing Webinar, register now: http://www.MOBIKETING.com/webinars.
For more than a decade, Diaz and Wolff have been on the leading edge of community service and international campaigns. In 2003, Diaz and Wolff elevated the word “Artivist” to international status and founded the world’s only charitable organization dedicated to raising awareness for human rights, child advocacy, environmental preservation and animal welfare through international films: the Artivist Collective Inc. The Artivist Collective has reached over 35 million people with its campaigns and has been featured in major media outlets including BBC, Fox News, Huffington Post, Los Angeles Times and the New York Times.
In 2012, the Artivist Collective, Inc. achieved NGO Member status with the United Nations Department of Public Information. Among the 7+ million charities operating worldwide, less than 1% are affiliated with the UNITED NATIONS.
With MOBIKETING.com, Diaz and Wolff have already been endorsed by hundreds of small business owners and national organizations including the Green Business Bureau. “Choosing Mobiketing.com to develop the Green Business Bureau’s Mobile Website App and implement our mobile strategy was an excellent decision. We’re now engaging customers like never before. These are the experts you want on your team. They understand what small businesses must do to succeed in today’s mobile world and they care about the success of small business owners”, says Green Business Bureau vice president Ashok Kamal.
ABOUT MOBIKETING.COM
MOBIKETING is the new international word for “Mobile Marketing.” MOBIKETING.com is a central hub for educating and empowering small business owners and entrepreneurs to “get mobile” via complimentary resources, premium services, webinars, and a MOBIKETING eBook.
Follow the Mobiketing team on Twitter @Mobiketing, #Mobiketing. Connect on Facebook: http://www.Facebook.com/Mobiketing.
Attend a complimentary Mobiketing Webinar: http://www.MOBIKETING.com/webinars.
ABOUT DIAKY DIAZ AND DR. BETTINA WOLFF, PSY.D.
MOBIKETING, LLC founders - partners Diaky Diaz and Dr. Bettina Wolff have a combined 20 years of expertise in marketing, creative branding, and developing ideas into successful businesses. The life partners created the portmanteau “Mobiketing” (Mobile Marketing) to launch a national campaign aimed at educating small business owners on the importance of being optimized for mobile in order to grow their businesses successfully. Recently, they were chosen by American Express as “Neighborhood Champions” for this years national Small Business Saturday on November 29th.
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MEDIA CONTACT:
Sheryll Alexander. 714-274-5973. PR@Mobiketing.com