Finding a Core Truth in Your Business, Leveraging That Truth to Build a Brand

In my years at Acom/Designory I had been thru plenty of CDs, so when I first met David I was a bit reluctant to like him. However David, I soon found out, was very different. In the years I worked with him I can count on one hand how many times I saw him but the effect he had on me didn’t need physical contact.

I can’t really explain David’s method of creative direction other than to tell you I am hooked. It’s subtle. But the changes you see in your ideas, designs and in yourself are huge.

I could give you a list a mile long of his attributes that make him an excellent CD. He is kind, understanding, approachable and creative making brainstorms and concept generation effortless around him. The ideas just pour out of him and soon his genius starts to wear off on you. Not only in your concepts but also in your design strategy and composition. His quick-eyed tweaks and suggestions are like magic. Poof the problem child is gone.

He isn’t the CD who looks for things to change so he feels like he did his “job.” He is however a real leader who fights for his team endlessly. You end up not feeling like a team but a family. And under his protection your self-esteem grows. You want to be better and do better for him and not for his approval but for yourself.

David is my mentor now I am can honestly say I am jealous of his new “kids” as they couldn’t be luckier to have him as their CD, Dad and colleague. He definitely keeps pushing me even though I am not his “kid” right now.

David has been an influential person in my creative life. He's shown me how to be hands on and guide while not forcing the issue. He's not only been one of the best CD's I've had the fortune of working with, but been someone who I have always been able to count on for support or guidance. In summation, not just a great leader, but great person.

David is one of those rare leaders who embraces experimentation. He habitually turns situations that most people would call mistakes, failures and false starts into break through ideas. In short, he inspires--and creates--greatness in the people he works with.

I've had the opportunity to work directly with David at MRM as well as Genex, and it has been my pleasure to work with a seasoned professional and resplendent individual. He is by far one of the most talented people I've ever worked with in my career and I've learned volumes from him. I welcome the opportunity to work a long side him again in the future.

David is an innovator, a collaborator and visionary, impressive for a "creative guy". He was there for me when the client needed assurance and reassurance. He was there for the project when he regularly elevated the work and wowed clients by giving them not what they asked for, and instead what they never dreamed possible. I miss working with him at Genex.

David is an outstanding creative director – a leader and pioneer in the interactive industry. He translates clients’ business objectives to sophisticated, entertaining online experiences with ease. He is a great communicator - as effective in building consensus in creative client presentations as he is directing his team. His constant curiosity and drive to break new ground make working with him a true privilege

Genex has a great reputation for its creative design capabilities, and that reputation is in large part due to David's involvement and guidance over our creative practice. His visionary skills, client rapport, and calm demeanor made him a huge asset to Genex and a pleasure to work with.

A few times in one's career, you might encounter the kind of leader that everyone wants to work hard and elevate their work for. David is one of these unique people. His consistent ability to inspire confidence and trust among clients, partners, and staff make him a wonderfully unique asset to any company -- and someone his co-workers won't likely forget over the course of their careers.

I was fortunate enough to have the opportunity to work in David’s creative team for about 7 years. As a result I gained invaluable knowledge and experience in terms of design, as well as for my career in general. He’s an absolute quality leader, a great mentor, a wonderful teacher, and a truly nice person. To this day, I quite frequently find myself applying what I learned from him in my current role. I’d love to have the opportunity to work with (and learn from) him again in the future!

When David was on my project team, he produced several high-level creative documents that were approved by the very nit-picky client more or less at the first pass. I was impressed with his ability to effortlessly and succinctly express the creative direction conceptually and practically to our client and other (competitive) vendors on the team. I also know that he was a mentor to many of the senior creatives at my company, who respected his work and opinion. He was a pleasure to work with and would be a great asset to any company.