I'm currently a Venture Partner & Product Advisor at Antler.co as well as an advisor at multiple leading accelerators in Stockholm. I also run The-Bakery.se who invests in and supports Hardware Enabled startups post-pre-seed in the Nordics.
My primary expertise is within new product development and international partnerships though I have an engineering background.
The products & businesses I’ve worked on have been ~50/50 B2B vs B2C. And ~50/50 pure digital services vs physical products. Physical products being mostly consumer electronics including industrial design & interaction, manufacturing & distribution.
If I were to name drop one company in the startup context, it would be Spotify where I was Product Manager & Program Road Manager on areas such as Home Hardware, Intro of Podcasts including Creator Analytics and Intro of Original Video Content/Shows.