Been building online brands since 2009. Multiple 1M+ e-comm stores as owner or for clients.
I have extensive experience in how to name things, tell the brand story and construct the platform to develop a new brand or update an existing one.
I have been studying and implementing internet marketing for 10+ years. I have been part of 3 different e-commerce businesses that have sold $1M+ online.
Tyler: have your wife test her theory. the only way to know. I'd be curious if etsy matters (I doubt it).
Also the best pricing strategy has 3 tiers of pricing to increase sales and net profit.
This sounds like more of a grandiose idea than a business. It sounds a lot like you don't have any experience in the travel industry per se (I could be wrong). The key to something like this how are you going to market it? Just who is looking for something like this? You would need a lot more validation and testing before you could consider finding a partner. However, if you talk to 100 travel agents about how to market this and they like it, you might find a co-founder through that search. It still makes sense to throw up a simple web site and offer the packages and see if anyone wants to buy them first. I like to throw some tough love out there to potential entrepreneurs so they can fight back with the right answers to win at their business.
Very informative and helpful advice from Chris. A lot of what he said was instrumental in how we are thinking about our roadmap and positioning.
Had a great conversation with Chris! He was very helpful and offered great advice. Thanks