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Clarity

Chris Wilson

Singapore

Serial entrepreneur with a proven track record of building global, multi-million dollar businesses from the ground up, all with zero or minimal budgets.

I’ve founded and scaled companies across diverse industries including sustainability, automotive, and food & beverage. Each venture was bootstrapped, transforming concepts into thriving, profitable enterprises now operating on a global scale.

I specialize in identifying high-growth opportunities, creating lean, scalable models, and driving business success with minimal resources. Reach out using this link for a free first conversation:
https://clarity.fm/chris-wilson1/about436

$1.00/min

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Building Business From Scratch, Navigating Growth Hurdles and on to Maturity.

I am a seasoned entrepreneur with a proven track record of founding and scaling companies across diverse sectors, from bootstrapped startups to venture-backed enterprises. My ability to navigate varying levels of startup capital has equipped me with a deep understanding of how to grow businesses effectively, regardless of industry.

Before diving into the startup world, I held senior strategy and business development roles at global firms like Bloomberg and Thomson Reuters. With nearly 20 years of experience spanning Europe, the Middle East, the USA, and Asia, I bring a wealth of international expertise to the table.

I hold a Master’s Degree in Business and currently mentor MBA students, sharing my knowledge and insights alongside my active involvement in the startup community.

Building a Multi-Million Dollar Business Without Owning a Asset: a Blueprint

I developed healthy meal plans tailored to each customer's needs, selling thousands of bags daily with significant revenues. Despite not owning the kitchen, any kitchen equipment, or employing any staff, we took this model from concept to a multi-million dollar business, which we later exited. I can teach others how to replicate this model in a simple and easy way, which can be implemented and started in under a month

How to Build and Sell a High-Growth, High-Margin SaaS Solution

I've successfully built a high-growth, high-margin SaaS model that focuses on scalability and sustainable revenue. This model has been designed to target government entities, offering them a comprehensive managed service platform, enabling detailed data tracking and insights. My approach ensures both financial viability and a strong value proposition in the sustainability sector, aligning with the growing demand for innovative tech-driven solutions

Build a Hyper-Growth Subscription Business, Without Needing to Own Any Inventory

I am the co-founder of a multinational automotive subscription business, which is now on the verge of an IPO. We built this company from the ground up on a lean budget, without owning a single vehicle, proving that you don’t need significant capital to succeed. I can coach you on how to create a subscription-based marketplace for high-demand goods and services, leveraging creative strategies to grow without the need to own or acquire inventory upfront.

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Chris Wilson answered

As a new entrepreneur I have created Hair Care product but now need assistance in its marketing

It’s exciting that you've launched your personalized hair care guide and built your eCommerce store! It sounds like you’ve laid a strong foundation by handling product creation and outreach yourself, but now you're looking for ways to effectively market and scale.

Here are some suggestions to help:

1. Revamp Your Influencer Strategy
Offer Hybrid Compensation: Instead of just profit-sharing, consider offering a smaller upfront fee along with profit-sharing. This can make the offer more attractive to influencers who might be wary of performance-based compensation alone.
Focus on Micro-Influencers: Larger influencers often charge high fees, but micro-influencers (with 10k–50k followers) can be more affordable and often have more engaged audiences. They may also be more open to collaborative payment structures like profit-sharing.
2. Use User-Generated Content (UGC)
Encourage customers to share photos, videos, and testimonials about your product. Offering small incentives like discounts or features on your page in exchange for content can be a cost-effective way to build trust and social proof.
3. Partner with Beauty or Hair Care Platforms
Partnering with beauty or self-care platforms could help you gain visibility. For example, platforms like Allure or Byrdie often feature new brands, and collaboration with them can introduce your product to a wider audience.
4. Leverage Paid Advertising
Start experimenting with targeted ads on platforms like Instagram or TikTok, where beauty and hair care content thrives. These platforms allow you to specifically target your ideal customers based on demographics, interests, and behaviors.
5. Explore Funding Options
For funding support, consider reaching out to angel investors or applying to pitch competitions and grants focused on female entrepreneurs or the beauty industry. Platforms like iFundWomen or Crowdfunder could also help you raise funds while building your brand.
6. Partnership Opportunities
Consider partnerships with hair salons, beauty boxes, or even subscription services like Birchbox. These platforms can introduce your product to new customers in exchange for a percentage of sales.
If you'd like more in-depth support, I'd be happy to help brainstorm more ideas for free and you can use this link to book some time https://clarity.fm/chris-wilson1/about436

Best of luck with your journey!

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Member since July 2024