Marketing & Communications Director at the Better Business Bureau of Northeast California; SEO and Growth Marketing Educator & Speaker with over 15 years of experience.
I've been passionate about Search Engine Optimization and reviewing audits for clients over five years now. I believe that understanding your SEO strategy is the first step in laying a foundation for a successful marketing approach for you and your organization.
You can have all of the bells and whistles, but if you have an inefficient plan in place, it won't provide you positive ROI (return on investment). I look at your entire online presence, review your website and online tools to tell if you're on the right track.
Your website is your online storefront. It lets potential customers know who you are and what they can expect by doing business with you. If you aren't seeing traffic or sales coming through your website, we need to change that! Or, if you're building a website from scratch, let's talk about what will be the most effective strategies to see positive growth.