Founder - Learn with Caris Consulting & E-commerce digital marketing agency. Mentor at the Accountability Lounge. Community host of the Fashionpreneurs Lounge
Been in the Fashion e-commerce space about 8 years and have been in the consulting space for the past 3 years helping 100s of fashionpreneurs gain clarity in the next steps to grow their business.
Here is the Focus
Strategy: A lot of the ladies I work with sometimes get overwhelmed with juggling so many moving parts. After working out a strategy that's authentic to you, you start understanding what you need to focus on
Traffic & conversion: If no one knows about your business the strategy is a waste of time. With ad agency component we utilize social media and google ads to drive sales. On the other hand, if you are getting traffic with no conversions, my team and I will help you optimize your store for conversion.
Customer Retention: How can we make past customers become repeat customers? A lot of times, there's so much focus on getting new customers we forget to nurture our current customers. Together we will work out authentic ways to generate recurring revenue from the audience you already have
LinkedIn is a very good place for B2B marketing. If you are not getting the conversion you want there could be a couple of things wrong: The audience you are Targeting, your copy or even the landing page. Facebook may be another route but I think with the technology element you are likely to get some pretty good results from LinkedIn
