Founder and Lead Designer at Affinio - I've built products from MVP through to Venture Capital.
Co-Founder and Lead Designer at Affinio. I'm a web/application designer and have built products from MVP through to Venture Capital. As a founder, I've had to do everything from naming, branding, product design, user acquisition, conversion optimization, growth hacking, churn reduction etc. I love making products so call me if you need help!
I'd avoid this at all costs.
You want your company to be as rememberable as possible so consistency and repetition is key. People recognize andr remember patterns so use this to your advantage. You need to keep a consistent visual language across all touch points so people remember you and associate a look and feel to your company and your product.
I'd pick one and stick with it - and if you aren't sure which one to select, do some split testing to check performance.
I hope this helps,
Brian
I was looking for some reaction and advice to an idea I have for a new shared professional knowledge app. Brian was very helpful with a lot of very good suggestions for taking my idea to the next step. He has a strong background in startups and is an advocate of Lean Startup.
Brian mixes fantastic design thinking with a remarkable pragmatism. His skillset—a blend of creative thinking and exceptional software skills—will make him a valuable asset wherever he lands.
At the beginning of January 2011, Brian had asked me if he could choose to work on an independent study for his Design Studio VI class. After reading his ambitious proposal on +oneauto and getting a taste of what his goals were, it was clear that he was driven and for him to continue with his personal project. Brian is a passionate and highly skilled interdisciplinary designer. His +oneauto project has proven that he is an innovator with visionary thinking. On top of his impressive design skills, he carries a great attitude with a friendly demeanour. Brian has the whole package and comes highly recommended by me.
I have taught Brian in three major design studios at NSCAD University. Brian's strength is that he is very proactive, passionate, engaged and achieves a very high professional level in the execution of his work.
