the startups.com platform about startups.comCheck out the new Startups.com - A Comprehensive Startup University

Categories

Browse Search

Loading...

Request a Call $1.67/min

Expert

Arp Laszlo Entrepreneur. CMS & membership website expert.

Tampa Bay, Florida

Entrepreneur & web developer with 10 years experience. Expert in Drupal, WordPress and membership sites. Experienced with outsourcing to Argentina, Central America and India. I also advise on whether your business idea is good in the bluntest terms possible.

$1.67/min

(16)

Request a Call Send a Message

saved 28 times

27

Calls

19

Reviews

Web development

WordPress

Online Marketing Strategy

Web Design

Drupal

Business Strategy

Search Engine Optimization (SEO)

Internet Entrepreneur

Front End Development

Membership Marketing

Member since March 2014

Areas of Expertise

Reviews 19
Answers 11

Web development

WordPress

Online Marketing Strategy

Web Design

Drupal

Business Strategy

Search Engine Optimization (SEO)

Internet Entrepreneur

Front End Development

Membership Marketing

Clarity

Arp Laszlo

Tampa Bay, Florida

Entrepreneur & web developer with 10 years experience. Expert in Drupal, WordPress and membership sites. Experienced with outsourcing to Argentina, Central America and India. I also advise on whether your business idea is good in the bluntest terms possible.

$1.67/min

27

27 Calls

19

19 Reviews

30 minutes
Avg. call

Web development WordPress Online Marketing Strategy Web Design Drupal Business Strategy Search Engine Optimization (SEO) Internet Entrepreneur Front End Development Membership Marketing

Call me to talk about

Drupal vs WordPress: Choosing the Right CMS for Your Website

Trying to choose between Drupal and WordPress for a website project can be a difficult task. Which one is better for end-users? Is eCommerce better on WordPress or Drupal? Which one is better for (insert your use here)? I can help you answer these questions and get your website started on the right platform for the job.

I have 10 years of expert-level experience with WordPress and Drupal. I know both of them inside-out and can advise you on which one is best for your unique needs. 15 minutes with me can save you a lot of time and money down the road - and let you focus on building your business rather than worrying about your website.

Membership Websites & Recurring Revenue

I share my expertise in membership websites and online recurring revenue business models.

Answers 11
Reviews 19

Answers

Arp Laszlo answered

What WordPress plugins (especially free ones) would you suggest for running a site offering subscription content?

As every membership site is unique in its needs & requirements, it's a hard question to answer with one plugin. I would start with Paid Memberships Pro (which is free) and consider alternatives based on your site's needs.

Schedule a call • Share • Flag

WordPress

Healthcare

E-commerce Solutions

Arp Laszlo answered

How much should I charge to develop a WordPress site?

I agree with Dan. The hard part right now will be estimating the time, so I suggest padding your estimate by 20-25% to account for that. If/when you come in under budget, your client will be pleased.

Be sure to use a contract so both sides are in agreement on what the project entails. And if a client balks at signing anything, avoid them. I suggest using Contract Killer 3 as a template for the contract. It helps make clear, in plain English, what the project expectations are, what happens if someone changes their mind and covers legal obligations.

Lastly, don't work for free or less for 'exposure' unless it's a non-profit you care about. Your time has value and most 'exposure' will not return a commensurate value unless it happens to be an incredibly high profile website (in which case they'll be able to afford you).

Schedule a call • Share • Flag

WordPress

Web development

CMS

Arp Laszlo answered

Which country offers the best outsourcing value for tech entrepreneurs?

I've had experience with India and Argentina. I've found that at cheaper costs, Indian labor tends to have a language gap as well as a severe lack of critical and creative thinking. At higher costs, it's better to look elsewhere - which is what led me to Argentina. Costs are, of course, higher than India but being able to communicate during normal business hours is phenomenal. I have also found it MUCH easier to find extremely skilled workers, often with a very good grasp of English combined with technical knowledge, critical thinking skills and creative thinking skills.

I wholeheartedly believe in the Argentines and recommend looking there for talent.

Schedule a call • Share • Flag

Outsourcing

Technology

Entrepreneurship

Arp Laszlo answered

Should I create a WordPress site or build a custom website?

WordPress, hands down. Development will be quicker and cheaper than rolling your own. There are plenty of tutorials to show you how to do things so you would not be 100% reliant on your dev(s).

I be wary of Cloudflare as it does not always help - you should test and see if it's a benefit based on your host and what plugins you are using.

Host-wise, most of the 'managed WordPress' services are garbage. It would be better to find a reliable and reputable host - though this can be difficult with 99% of hosting reviews being nothing more than a collection of affiliate links arranged by the size of their commissions. WPEngine is the real deal but their costs are based on page views and their $30 plan can easily be $200 for a high traffic site. MediaTemple & GoDaddy's WordPress offerings are garbage.

If you need a more customized size, Drupal can be a good option. It offers much easier customizability out of the box than WordPress. But from the sounds of your needs, WordPress is the way to go.

Schedule a call • Share • Flag

Web Design

Website Development

Arp Laszlo answered

I have a website that sells piano sheet music. How do I lower the bounce rate for the website?

They may need a reason to stay - and to get to know you/your site better before deciding to make a purchase. I just perused the site and it looks like a store. Unless someone wants to buy why would they stay? Plus, they may be looking for something free rather than paid (like guitar tabs). I'd suggest getting people to sign up for a mailing list, with segments targetd to different genres and offering a free arrangement as a lead magnet.

Schedule a call • Share • Flag

Web Marketing

Web Design

Copywriting

Arp Laszlo answered

What is the current take on SEO so as to get website traction?

Definitely add your site to Google Webmaster Tools because it will show the exact terms your site is ranking for and the click through rate (the % of people who see you in search results and click through to your site).

You need to do keyword research and target every page and post to a specific keyword. When you write blog posts, use tags liberally and include keywords that people would use to search for that cannot be use in writing (like 'how grow tree' instead of 'how to grow a tree'). Link keywords in your site text to other pages on your site (especially on the home page). And blog consistently for at least 6-12 months, after which you can reduce your blogging schedule without negatively affecting your organic traffic (but don't stop blogging!).

Schedule a call • Share • Flag

Search Engine Optimization (SEO)

Keyword Research

Web Traffic

Arp Laszlo answered

I want to charge users for my online community, will it work?

There's no fixed answer for this. I see some folks note that you need a big following - that's *absolutely* untrue for a niche market. Yes, very very small markets may not be worth the effort but you do not need a huge following to be successful. You can target your prospects very easily via Facebook.

Do your research - what's the demand for the keywords you are targeting? Why would people want to pay for your site? What value are you providing that isn't available elsewhere? Keep in mind that just a community likely won't be enticiing - you need content that isn't available anywhere else. Few people are interested in committing to forums these days.

Schedule a call • Share • Flag

Online Community Management

Entrepreneurship

Business Strategy

Arp Laszlo answered

I need to have an advanced membership website developed - do you have recommendations on choosing between WordPress and Ruby on Rails?

Ruby on Rails has some limited options for membership sites so it's likely you'll need custom development to get the solution you want. It's more likely that you'll find a WordPress plugin that covers your needs - including something like Paid Memberships Pro that is free but is super developer friendly.

Caveat: I advise on & build WordPress membership sites so I admit that I may be a little biased :)

Schedule a call • Share • Flag

WordPress

Ruby on Rails

Web development

Arp Laszlo answered

I'm creating a coaching course for my home-based-business team, which includes documents/vids/downloads. Does wordpress offer good templates for this?

Rather than an LMS (learning management system), which may have more features or be more complex than you need, you can also consider a membership plugin. This will serve to lock the content from non-members and allow you to setup different levels of access. The plugin will also allow you to drip content instead of providing access to everything at once (for example, they access X on Day 1, Y on Day 3, Z on Day 5, etc).

But if you want to quiz and test your clients, then you should definitely go for an LMS instead.

Schedule a call • Share • Flag

WordPress

Website Design

Website Development

Arp Laszlo answered

Should we continue the startup or shut it down?

I'll be blunt: it's a bad idea. Someone should've told you before but likely was being polite.

As useful as it appears, we can't and don't need an app for everything. Do restaurants really want this? Do people really need this? Trying and learning is a normal part of life and this app is just not something people need. Spending $10 to find out a dish is crap is not the end of the world - it's the experience that counts. Is someone going to spend more time looking at their phone or doing it the old fashioned way by asking their waiter what they like?

Plus, customer interviews are bullshit until you actually ask someone to spend their money. There's huge difference between 'would you buy this' and 'will you buy this right now.' Anyone will tell you an idea's good until they have to put their money where their mouth is.

Schedule a call • Share • Flag

Early-stage Startups

Customer Discovery

Business Models

Arp Laszlo answered

Where can I look to find Memberium/Infusionsoft/Wordpress specialists other than the partners listed on the Memberium site?

Sorry that I don't have a specific answer to your question but I have extensive WP membership experience and work with with Memberium/IS with two clients. If you're interested in chatting you can schedule a call to discuss your needs.

Schedule a call • Share • Flag

Wordpress Design

Infusionsoft

Membership Marketing

Reviews

He answered all of my questions!

Sylvia Williams Source: Clarity

Really enjoyed chatting with Arp, got loads out of it. Highly recommend

Joel Curry Source: Clarity

Arp was able to give me the right answers and gave me responses based on specific examples. The discussion with him helped me a lot and will save a lot of time instead of doing uncessary things. Thank you Arp!

Source: Clarity

Arp was able to answer my questions quickly and provide great advice. He quickly grasped the issues and shared his insights. The discussion was useful and gave me solutions to put to work. I recommend Arp to anyone who has questions on membership websites and WordPress.

Sam Subramanian Source: Clarity

Arp was very helpful. Would definitely recommend.

Lawrence Shapiro Source: Clarity

Arp was great to chat with, flexible, listened, and eager to help. He appreciates a good membership sub revenue model, and has done a lot of leg work with different plugins.

Eric James Source: Clarity

Good feedback from Arp on an idea for a membership site. Would recommend

Matt Stern Source: Clarity

I was very happy with Arp. He gave me the initial answers I was looking for in taking a look memberships sites within wordpress, which I do not have, but looking into currently. Thanks Arp!

Kevin Coffey Source: Clarity

Very nice to talk to Arp, provided great insight and great understanding!

Diandra Asbaty Source: Clarity

Arp was knowledgeable, helpful, and nice :)
What I liked especially is that he took the time to understand my needs prior to the call and came prepared.

Oran Bertelsen Source: Clarity

I had the great pleasure of working with Arp on a number of web projects. It was a very positive experience on every level. Not only is he capable of implementing other peoples' designs, but also creating his own exciting aesthetic. His creativity and attention to detail made each project successful. If the project ran into a challenge, he would quickly find and pose helpful solutions. The projects we worked on also required communication at every step, and he was extremely responsive, proactive, and easy to communicate with all the way through. Arp is very easy and enjoyable to work with!

Samantha Adams Becker Source: LinkedIn

Member since March 2014