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Clarity

Alexia Palau

New York City, NY

- 65+ reviews on LinkedIn - Fmr. Sony PlayStation, Decathlon & MasterClass - Fortune 500 Global Marketing Director, Startup Executive, Advisor, Coach & Board Member | $100M/Year Budget | ROI & Automation Strategist | E-Commerce, Subscription & Retail | Electronics, Sports & Tech | 6 Languages

$5.83/min

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Marketing Growth Executive Coaching Marketing Strategy Leadership Coaching Business Coaching Team Leadership Leadership Development Career Development Coaching

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Global Leadership

Executive Leadership That Scales What Matters: Growth, Teams, Innovation

Former Director of Global Marketing at Sony PlayStation, I bring over 15 years of hands-on leadership across hypergrowth startups and global corporations — from $2M to $20BN+ in revenue. I’ve led org-wide transformations, built full-stack teams across 45 countries, and delivered 20–45% YoY growth repeatedly — even in downturns.

I’ve advised and operated inside $95BN Fortune 500 giants and unicorn startups alike — from launch to turnaround. My leadership playbook combines strategy, automation, and AI-powered decision-making to drive performance, reduce burnout, and unlock team potential.

What sets my leadership apart?
✅ Led teams of 50+ across 4 continents
✅ Owned $100M+ budgets with single-digit variance
✅ 200+ stakeholder GTM alignment across verticals
✅ +61% YoY Store & Subscription revenue at Sony
✅ +110% Enterprise Qualified Leads at Onfido
✅ +40% revenue at MasterClass in 6 months

As a coach and executive advisor, I now help leaders build credibility from day one, thrive through change, and grow with purpose at scale.

Click to connect or book a session.

Career Coaching

Executive Career & Growth Coach | 65+ Reviews | Fmr. Global Director @ PlayStation | 200+ Hours of Coaching | 20K+ Followers

I help high-performing professionals accelerate their growth, secure promotions, and lead with impact - especially in moments of transition, transformation, or pressure.

Over the last 15+ years, I’ve built and scaled marketing orgs across Fortune 500 giants and unicorn startups - leading teams of 50+, managing $100M budgets, and delivering +45% revenue growth across 45 markets.

But beyond business outcomes, I have coached 170+ leaders globally - helping them:

- Step into new senior roles with credibility
- Navigate cross-functional politics & burnout
- Lead teams through massive scale, AI adoption & org redesign
- Thrive in global, hybrid, and high-stakes environments

I coach for results - rooted in deep operating experience (Sony, MasterClass, Onfido) and modern leadership systems. Whether you need clarity for your next move or confidence to own the room, we will build a playbook to get you there.

Scaling Your Business

Founder, Executive Coach & Global Marketing Advisor

As a Global Marketing & Automation Consultant, I am trusted by executives across Fortune 500s, scaling startups, and venture-backed unicorns.

Built from the ground up, I have advised global clients on AI-first business transformation, omni-channel growth, and full-stack marketing strategy - helping teams operate faster, smarter, and more profitably.

With 170+ professionals coached and 200+ hours focused on AI adoption, automation, and GTM impact, I help executives clarify their vision, unlock bottlenecks, and drive results - even in high-pressure, high-growth environments.

Managed 45 markets to deliver $20B in revenue and $100M budgets. Clients include MasterClass, Onfido and more.

If you’re navigating rapid change, leading high-stakes orgs, or scaling a vision that matters - I have walked that path. Let’s talk.

Business Strategy

Founder, Executive Coach & Global Marketing Advisor

As a Global Marketing & Automation Consultant, I am trusted by executives across Fortune 500s, scaling startups, and venture-backed unicorns.

Managed 45 markets to deliver $20B in revenue and $100M budgets. Clients include MasterClass, Onfido and more.

If you’re navigating rapid change, leading high-stakes orgs, or scaling a vision that matters - I have walked that path. Let’s talk.

Growth & Marketing Strategy

Executive Growth Strategist | Former Director, Global Marketing at PlayStation | 20–45% Revenue Uplift Across 45 Markets

Over the past 15+ years, I have led marketing and growth transformations for global giants and startups alike delivering 3-digit growth at Sony ($20BN across DTC, Subscription, and Retail), 40% YoY lift at MasterClass ($2.75B valuation), and +110% Enterprise Qualified Leads at Onfido ($650M exit). From building marketing engines from scratch to scaling $100M+ budgets, I have driven impact in fast-paced environments across B2C, B2B, and subscription models.

Today, I help executives and founders unlock their next stage of revenue, performance, and influence, whether that means launching new verticals, overhauling GTM strategy, increasing team output, or becoming boardroom-ready.

If you’re facing pressure to grow faster, align better, or lead smarter - let’s talk.

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Answers

Alexia Palau answered

Job applications getting zero responses. What are best 1st steps to correct this.

1. Rewrite your resume connecting what you did to business outcomes and Leadership/Management verbs. And remember you only have 6 seconds to make an impression, make the top of your marketing materials count.

2. Audit your LinkedIn by doing a Listening Tour. Adapt to what the job market needs in your specialty. Define your audience (CEO? CMO? Board?) and what matters to them and reframe your marketing materials.

3. Go multi-channel, beyond application. Get in touch with 3 contacts, minimum. Stay relevant and data-driven with cold outreach and virtual/in-person social interactions. Develop other marketing materials outside your ATS resume and LinkedIn profile.

4. Start sounding like a consultant. Get involved in the brands you admire. That means, be targeted. Manage your time and dedicate it mostly to your target companies. Shift from asking for a job to offering value. Be memorable, for the right reasons.

You need 1 positioning strategy that makes people say: “We have to talk to this person.”

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Member since July 2025